Obvious

What’s obvious to me isn’t necessarily obvious to you, and the same is true in reverse.

After four years of design school and over a decade working as a design professional, the kerning of typography—especially very bad kerning—stands out to me like a bright yellow warning sign.

Similarly, there are countless knowledge- and experience-based lenses through which you view the world that I lack. Thus, while it may be blindingly obvious to you what species a particular tree is, or whether the ...