Brand Building: Who Are You Going After ... and Why? (Part 3)

Social media at times can be disturbing deeply disturbing. Its as if theyre reading your mail and have direct access to your thoughts, desires, and interests. Well, that actually is true to a degree. You know what Im talking about, right? Youre looking for new camera gear and in the process viewed a few different products on Amazon or eBay, read a couple of review articles, and watched several Youtube videos about two of the lenses youre interested in. Then all of a sudden, everywhere...