I know this might come as a shock but Nike was not born to give Micheal Jordan something to wear. Nike was born to fit the shoe of running legend Steve Prefontaine. Running sports have never had a large following perhaps because they just aren't as much fun to watch or because they tend to be individual efforts instead of a team sport. What you need to know is that Steve Prefontaine was to running as Tiger Woods is to golf. Legendary…
Steve Prefontaine wasn't only famous because he held...
Published on October 14, 2009 10:43