Webinar – Selling MSP Services: Using Security as a Sales Tool

Using Security as a Sales ToolA heads-up that I’ll be a part of a big webinar on April 25th all about Selling MSP Services.


Specifically, we’re going to be talking about Using Security as a Sales Tool for Managed Service Providers (MSPs).


Selling a Managed Services contract to a prospect can be a long process, but I’m increasingly working with MSPs who are using Cybersecurity as a foot-in-the-door for these conversations.


I’ve written before about the importance of Cyber Security for Small Businesses, and right now, it’s a very hot topic. There is a growing demand from small businesses who want to make sure they are safe and protected.


Cyber Security = MSP Growth

The MSPs I’m seeing thrive right now are those who are positioning themselves as security partners who can keep their clients protected from the bad guys — of which there are a LOT!


In this webinar, we’ll be exploring how you can use security as a sales tool and how compliance and regulatory requirements can help your clients understand that Managed Services is a necessity for modern businesses.



This webinar will be hosted by our friends at Kaseya and I’ll be joined by Tara Newman of RapidFire Tools, and Marwin Marcussen, EMEA Sales Engineering Manager of Kaseya.


Tara, Marwin and I all work with MSPs who are using security to grow their businesses today and we’ll be exploring some real-world examples of how MSPs are using cybersecurity tools such as Dark Web Monitoring, to help sell Managed Services offerings.


As always with the webinars I’m a part of, we’ll be making this interactive. So bring your Cybersecurity and MSP sales questions, and reserve your spot today!


How to Register for the Webinar

The webinar takes place on Thursday, April 25th at 2 pm GMT.


If you can’t join us live, then register anyway and you’ll be sent a link to an on-demand recording of the webinar.


You can click here to register for the webinar Selling MSP Services: Using Security as a Sales Tool.


What questions would you like to ask about Cyber Security and sales? Leave a comment below or get in touch!


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Published on April 22, 2019 03:25
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