Content Platform and Communication Platform

To become a successful author today, you need to have a platform.

What does that actually mean?

I find this equation helpful:

Platform = Permission + Promise

You have a platform when you have permission from someone to deliver a promised outcome.

I have been successful building a platform of more than 40,000 email subscribers as a nonfiction author. As I plan to launch a new platform in the fiction space, it has me thinking about what a platform really is in its most basic form.

There must be...