How to create
There are silly numbers of blogs out there offering advice for writers. They say clever things like, if you want to be a writer, write! Write every day. Write a set number of words every day. Write what you know. No one would say the same thing to a musician. Want to be a guitarist? Just get a guitar and play it every day! Want to paint? Try to paint at least fifteen square inches of canvas every day! Want to make craft items? Make what you know… It doesn’t work, and why and how it doesn’t work is pretty self announcing when we talk about anything other than writing. No one thinks that everyone has a found objects sculpture in them.
To create, it helps to have a body of knowledge about the possibilities of your preferred medium and what people already do in it. If you’re excited about a form, then obviously you want to know about it. You want to read it, look at it, wear it, sniff it – as appropriate (or not!). You’ll need some of that insight before you start, and then you keep working on it as you go along. You also look for relevant content from other disciplines. A songwriter might decide there’s stuff to be learned from reading poetry and going to gigs in other musical genres. A violin player might decide to broaden their understanding of music by learning the piano as well.
Learning skills is essential. If you want to choreograph, you need to learn how to dance, and learn how people express dance to each other in written form. Whatever you’re making, there will be tools available to you and you need to know how best to use them.
You need feedback as you go along. Yes, the idea of vanishing into the creator cave and emerging, blinking into the light a year later with the perfect, finished thing is appealing, but it doesn’t work like that for most people. Trustworthy people to share with can save you from going off the rails. We all need peers, and mentors. Even if those people aren’t doing exactly the same thing, it is good to have them in the mix. Feedback can keep a person going when it all starts to get tricky – which it will, sooner or later. Sharing the challenges, lessons and insights can be a great advantage all round.
You need to know what your creativity is for and where it is going. You may be just doing it for yourself. That’s fine. Don’t, however, think that you can make it purely for yourself and then put it out into the world and magically find that everyone loves it. Building an audience takes time, and work, and if you don’t actively seek people to share your stuff with, they will not manifest out of the ether when you need them.
There is no point in this process where you get to stop studying, learning, experimenting and practicing. If you’ve finished with all of that, you’ve finished developing, finished being relevant. You might get some mileage repeating yourself – we can all think of authors who have essentially written the same book over and over. In the short term it can make commercial sense to stay in your niche, doing what people expect you to do, but for most creators, this will turn out to be the beginning of the end. If you aren’t excited about what you’re doing, why would anyone else be excited about it?