Where does the art of writing come from?

I firmly believe that 90% of writing is craft rather than art. But that ineffable 10%, the part that elevates a well-constructed, readable story to something more—where does that come from?

Knowing how is just the beginning

On an intellectual level, I know how a story works. I know that the protagonist has to want something, face obstacles, and eventually overcome them (or not), growing and developing in the process. I’ve read endless books about structuring a novel, about writing good dialog...