Instead of selling, work on understanding and helping.

You may have heard the idea that "sales is a numbers game"... you just have to make the pitch for your services to many, many people and some of them will become your clients.

"Every 'no' means you are closer to a 'yes'!" ...says a sales trainer.

This process is unnecessarily painful. Trying to sell a bunch of people is an intimidating and inauthentic way of connecting with others.

What if there was an alternative way to think about it, that felt much more human and heart-centered, and may be ev...