60: The 12 most important soft skills every product manager needs

I’m often asked what skills a product manager needs. In my view at least, a good product manager needs both ‘soft’ skills (emotional intelligence) and ‘hard’ skills (product management techniques).

Read on for my list of the 12 most important soft skills a product manager needs.

Empathy – the ability put yourself in the shoes of the user to understand their needs from their perspective

Communication – ability to speak your audience’s ‘language’ and tailor what you say to their needs

Vision –...

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Published on July 11, 2017 01:58
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I Manage Products

Jock Busuttil
I Manage Products is Jock Busuttil's blog for product managers and marketers to learn about product management from the ground up.

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