Tell Original Stories to Set Yourself Apart

Everyone wants to stand out from the crowd, but you can’t do that by telling the same old stories people have heard a million times. That’s why it’s important to tell original stories.

Our stories are what set us apart as individuals. They communicate who we are and the values we hold dear. They make it easier for people to connect with us.

But time after time, at conferences and in blog posts, I hear the same stories told over and over again.

The (Tired Old) Chevy Nova Story

One of the dus...