Weekly Recap, January 8, 2017

 
 

   

Monday: Check out our 5 most viewed blog posts from 2016.


Tuesday: Read why instead of assuming that the promise of saving money will convince your prospect to engage, perhaps you should look more closely for motivational drivers that are not so obvious.


Wednesday: Check out four simple questions you might ask your indecisive prospect that would allow you to continue the discussion… and maybe even land an affirmative decision before you leave the meeting. 


Thursday: Explore how the more you understand your segment, and the more research you do after the sale to discover non-utility-cost financial and non-financial benefits, the more comfortable you’ll be emphasizing benefits beyond utility cost savings as you engage future prospects. 


Friday: Learn how to connect the dots for your customer by highlighting additional positive impacts of your product or service. 


Saturday: Check out an article published in Fast Company on “How to Prevent Your Next Productivity Boost from Eventually Losing Steam.” 

Selling Energy Blog

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