The Referral Process–Steps 1 and 2

Last week, I wrote a blog explaining that referral networking is a system –when it comes to the actions of generating, developing, and closing a business deal through a referral, there is a well defined, systematic process. The good news is, this process can be broken down into eight easy steps and today I am going to explain steps 1 and 2. Step 1.  Your Source Discovers a Referral The referral begins with an event that is outside your direct involvement: your referral source uncovers a referral opportunity for you.  This occurs without your direct involvement, but it happens because ...