The Referral Process – 8 Easy Steps

Much of what I write about networking and referrals emphasizes the circuitous, sometimes mysterious nature of referral networking.  In a deep, broad-based, mature referral network, where you spend a lot of time doing good things for others without looking for a direct reward, and where the good that you do winds its way through the system and eventually comes back to you in the form of referrals, it may seem odd to describe referral networking as a system.  But that's what it is, and when it comes to the actions of generating, developing, and closing a business deal through a ...