Good Blogging Improves All Sales, Including Your Books

New authors and old authors can really benefit from regularly blogging. If you're new to publishing, blogging can help you more quickly build a following of fans to help you buy your book. If you're already established, and keep up with your fans on Facebook and Twitter, blogging could help your numbers explode exponentially. One thing is certain for both new and established authors. Regular blogging of good stuff is a sales multiplier.

The Sales Is Indirect

I believe the Well-Fed Black writer has helped me sell my books, but I've never posted an entry asking anyone to buy something. Not once. What I have done is freely given tips to self-publishers – tips on the ups and downs of publishing and distribution, tips on marketing to make direct sales now. Some of my blogs have gotten little attention. Some of have drawn praise. Some of have been criticized. But the point is over time, my blog is becoming a body work of that makes me relevant to fellows authors and fans of my books who want to be authors looking for tips on how to get on themselves.  Will all of these fans go to my Amazon page and buy now? No. But some will. Some already have.

Now I'm not saying you should blog about author tips. I'm not saying you shouldn't either. The key point here that you need do something from your voice that's interesting to all those fans who'd probalby buy your books, if you'd only freely give them a good reason to follow you. I promise, if you do this. If you add value to peoples lives through your blog, and do it consistently, sales numbers will rise for anything you're hocking, including your books.