Whether you are self-publishing your book or going through the traditional publishing world, the responsibility market your own book has never been greater. In fact, one of the most common mistakes new authors make in a traditional publishing deal is to leave the majority of the marketing for their book to the publisher. While they will have reach and resources you won’t have, they are not going to give your book the time, attention and resources you would expect. Most publishing houses put t...
Published on March 30, 2016 14:19