Mark Jewell's Blog: Selling Energy, page 41

How to Have a Nice Day

Everyone is familiar with the concept of having a “good day” or a “bad day.”  When it comes to a day in the life of a sales professional, making the most of your time is essential.  What’s more, when it comes to sales, it’s important to keep an open mind and a positive outlook.  How can you maintain that through countless projects and a heavy workload (or while struggling with the opposite)?

Weekly Recap, February 26, 2023

Here are our sales-enhancing tips from this week's Selling Energy Blogs...

Get Out of Your Comfort Zone

Sometimes you need to shake up your life in order to get to the next step.  There are many ways to do it, both straightforward and creative.  All you need are the right prompts.  We’ve discussed this concerning your prospects and customers, but what about yourself?

People Buy from People They Trust

Successful selling is a creator of relationships; relationships aren’t a creator of successful selling. So, what is a relationship? Many salespeople think that a relationship is a friendship. They think they need to give their clients sports tickets or take them fishing. It’s nice to make friends; however, that’s not going to determine whether you’re going to get the sale.

Block It Out

Smartphones have become one of the most valuable tools in the business world. They give us access to our email, contacts, and a wealth of productivity-boosting apps.  

Stimulate Lateral Thinking to Improve Sales Creativity

Selling efficiency products and solutions takes a lot of creativity. There isn’t a single trick that will work in every situation, and it’s your job to figure out what angle will turn your prospect into a customer.

Reframing the Savings in a Residential Setting

Selling efficiency in a residential setting has its own set of challenges. In many cases, the energy savings are not particularly compelling on paper. It can be difficult to convince a homeowner to invest time and resources to pursue an efficiency project that will not produce huge savings. In past blogs I’ve mentioned plenty of different angles you might choose to take when reframing an efficiency project. Today, let’s explore an education angle. 

Talk Less, Say More

Effective communication is vital to success in selling. All too often, salespeople clutter the core message with extraneous information. When given the opportunity to present a project to a decision-maker – particularly a high-level exec – you can’t afford the time to beat around the bush.

Weekly Recap, February 19, 2023

Here are our sales-enhancing tips from this week's Selling Energy Blogs...

The Benefits of Reaching Out

I’ve often said that when it comes to business, the entire world is an elevator, meaning that you should be prepared to deliver your elevator pitch whenever the opportunity arises.  There is no way of knowing who is standing next to you and how you might connect with them unless you make an effort.  Being open and friendly is one of the quickest ways to bridge those gaps, and the more often you do it the more you’ll realize we’re all connected in unexpected ways.