Mohit Tater's Blog, page 547

Top Business Ideas That Allow You to Work From the Comfort of Home

Can you recall a time where you were commuting to and from work and either complained about the traffic, the weather, or how bad other drivers are? Everyone has probably experienced that at some point in their career and it’s completely normal… In any of those situations, have you ever considered or wished that you could work from home? You probably have. Lots of people envy those who work from home; they say they wish they could work from home too, like it’s a far-fetched goal for them to accomplish.

The thing that people don’t realize is that there are tons of people who work from home and you have all the opportunity in the world to work from home too… you just have to find the right career path to take. You can find a career in tech and work from the comforts of your home just as much as you can find a career in the medical field but if you want to be an entrepreneur running a home-based business, all you need is a good business idea to make that idea a reality.

Now, before you can begin to think about running a home-based business, you first need to make sure your home is set up to run a home-based business. Do you have a room designated to transform into a home office? Will that room be away from distractions? This is especially important if you have small children at home that need constant attention… you might have to calculate the costs of hiring a nanny a few days out of the week to avoid those home-life distractions involving family, according to powerhomebiz.com.

With a good business idea being the main factor you need to even get started, it probably sounds easier than it is. Sure, you can come up with a business idea but will that business idea bring you success? Will it bring revenue? Coming up with a business idea comes easier to some than it does for others so if you’re someone who wants to start a home-based business but doesn’t have a clue as to what type of business ideas to drum up, take a look at some of the top home-based business ideas you can easily start today!

Sell Homemade Products

Maybe you have a hobby of knitting or you just simply have a knack for making things… did you know that you can turn that hobby or knack into a profitable business? The awesome thing about home-based businesses is that you can create your products anywhere you need to, whether it’s at a commercial studio, a friend’s garage, or simply on your couch, you have the ability to store and sell those products in the comfort and safety of your own home.

The fact that you’re selling homemade products, you have the ability to be in control of every single aspect of your products, from pricing and materials used to customization of the products… and in case you weren’t aware, people LOVE when they can buy something and get it customized with a name or quote on it, so that’s definitely a selling feature for you to promote with your products. Some homemade products that you can easily sell online include but are not limited to:

JewelryKnit baby hats and blanketsCustom wood piecesArtCandles



Sell Your Expertise/Services in a Particular Industry

Selling your expertise or services is actually simpler than selling products… where the challenge comes in is divvying up your time. When selling a particular service or expertise, the way most entrepreneurs make money is by working with multiple clients or based on appointments or bookings so you know what they say… “time is money,” and this couldn’t be truer in the business of selling your services or your expertise. Some home-based businesses that operate by way of selling your services or expertise include but are not limited to:

Personal trainerVirtual assistanceCateringWeb designDance instructor



Make Products From Your Expertise/Services

As mentioned above, when you sell your expertise or services, your revenue comes strictly from your time and effort, as well as your skill level, so if you want to make more profit from your expertise, you have to create products from it. You can create physical or digital products to, in a sense, “package” your services, allowing for additional sources of income to come to your business. Some ways to “package” your expertise or service include but are not limited to:

Online courses“Merch” with your company logo on it (hats, t-shirts, water bottles, etc)E-booksCustom templates



Find What Works Best For You

As mentioned earlier, coming up with a business idea to start your own home-based business might be harder for some than others but it’s not an impossible feat. You just have to look at the things you’re good at or the things you’re interested in… you can even buy various products in bulk and resell them (a business idea not mentioned above). But whatever route you decide to take, just make sure your home is set up for success so that your business is set up for success too.

The post Top Business Ideas That Allow You to Work From the Comfort of Home appeared first on Entrepreneurship Life.

How Direct Mail Can Augment Your Digital Marketing Plan

In our highly competitive world, a
strategic marketing plan is absolutely essential for businesses that want to
attract new customers and clients.

But perhaps nowhere is this more clear
than in the healthcare sector, where clinics and hospitals need to compete for
patients who have highly specific needs and who are willing to do extensive
research to find the provider that best meets these needs.

The Internet has made it easier than ever before for patients to read reviews, find new providers, book appointments, and compare prices, so perhaps it isn’t surprising that so many dental clinics are investing heavily in reputation management tools and social advertising to reach new patients online.

But the truth is, that while these tools are absolutely essential in building a modern marketing strategy, focusing on digital to the exclusion of all else can lead to costly mistakes. Instead, you need to integrate new digital tools with more traditional marketing strategies to build a campaign that can turn clicks into appointments.

How Direct Mail Puts Your Clinic On Peoples’ Radar

The idea behind direct mail is one of
the oldest in marketing: just about everyone has an address, so one of the best
ways to make contact with potential patients or customers is through the post.

For businesses like your dental clinic that want to draw people from the ideal demographics within a specific geographical area – demographics that match your ideal patient – direct mail remains one of the most powerful ways of marketing a dental practice because it is the only way to guarantee 100% reach.

Most marketing experts agree that the patient journey begins with awareness of the options available. Once a patient knows they have a choice about which dental clinic to visit, they can start seeking out more information that will help them make the right decision based on their own priorities and the advantages you provide.

Direct mail is still the best way to
ensure people in your area are aware of your clinic; whatever other digital
marketing tools you use can build on this basic knowledge.

Why Dental Newsletters Make Your Clinic Stand Out

Of course, it also matters what you use
direct mail for. There are lots of different approaches to direct mail
available to dental clinics, and choosing the right one for your needs is
essential to long-term success.

Many healthcare businesses have
traditionally relied on postcards as a way of communicating their presence to
residents in their communities. But a recent study has shown that a more
value-added approach using informative newsletters results in nearly twice the
return.

This is because many patients value the educational component in the newsletter. Rather than tuning out an advertisement, they appreciate the interesting content and like reading a newsletter that actually provides them with information about how they can improve their dental health.

The other benefit of direct mail
newsletters is that they can be a multiplier for digital advertising campaigns.
Once you have made contact through a newsletter, potential patients will be
much more receptive to other forms of advertising via social media or paid
media. And if they Google dental clinics in their area, there’s a higher
likelihood they will click on your webpage if your name is familiar.

Marketing your clinic effectively means
using the different channels available to you strategically. And while social
and SEO advertising can be highly effective, it cannot entirely replace the 100%
reach of direct mail.

For this reason, combining digital and direct
mail advertising is the single best way to make the most of your marketing
campaign this year.

The post How Direct Mail Can Augment Your Digital Marketing Plan appeared first on Entrepreneurship Life.

The Secret to a More Efficient Production Line

Efficiency is one of the central
factors in building a profitable, sustainable, and environmentally friendly
production line, and finding ways to cut out bottlenecks and reduce energy
consumption has been a key goal of contemporary industrial strategy and planning. 

But sometimes the only way to reduce
your overall energy use while increasing the speed and effectiveness with which
you can produce goods is by investing in new technology that incorporates scientific
innovation to reduce energy waste.

This article explores how improvements
to equipment in one area of industrial production — heat exchange — can have a
major impact on the overall energy profile of a factory or production line.

Heat Exchange: An Essential Aspect of Modern Manufacturing

Whether you are processing coffee,
olives, sugar, or plastics, if you are in the business of producing bulk
solids, cooling, heating, and drying are going to be essential aspects of your
operation.

Because these processes (generally
referred to as “heat exchange”) involve dramatic and stable changes in
temperature for large quantities of material, they tend to be fairly
energy-intensive. And because they result in energy as a by-product, they can
be quite wasteful.

Think about a drum-style air dryer that
processes coffee beans: most of the heat generated to heat the beans will simply
be diffused and dispersed. Not only does this increase overall energy costs, it
also means that most of the energy generated will be wasted.

Unfortunately, for most industrial processes heat exchange is absolutely essential, which is why manufacturers have had to live with this expense for decades. But with new technology making it easier to transition away from wasteful heat exchange processes, things are starting to change.

How Modern Heat Exchangers are Making a Difference

Given the energy-intensive nature of
heat exchange processes, it shouldn’t be surprising that attempts to improve
the overall efficiency of production lines focus on making heat exchange more
efficient.

To this end, many manufacturers are
investing in new equipment that can make heat exchange smarter and more
sustainable. One of the most efficient of these new exchangers is the cooling
tower heat exchanger, which can reduce the energy use involved in heat exchange
by as much as ninety percent.  

But what is a cooling tower heat exchanger — and how does it work? A cooling tower heat exchanger uses ceramic panels to process bulk solids with the help of gravity. The panels allow for a more targeted and controlled exchange of heat which allows almost all of the energy to be recycled back into the system, reducing energy costs while also providing a more effective way of cooling, heating, and drying bulk solids.

Using these new heat exchangers, production lines can achieve major financial savings, while reducing the amount of maintenance needed to keep their exchangers in good working condition.

Efficiency is important not only because it helps you get more done with the same or fewer inputs. Given the global challenge of switching from fossil fuels to renewables like wind, solar, biomass, and nuclear energy, finding more efficient ways to produce everything from comestibles to plastics is essential to mitigate the worst effects of climate change.

By reducing the amount of energy used and improving energy
retention and storage, modern heat exchangers are playing an essential role in
building a more sustainable future for manufacturing.  

The post The Secret to a More Efficient Production Line appeared first on Entrepreneurship Life.

How To Use Facebook Messenger Ads Profitably

It is estimated that almost two billion messages are sent using Facebook Messenger by users every month. If you own a business, you should realize how big an opportunity it represents. While earlier there were no options to target these users for business, Facebook has introduced Messenger Ads to resolve this problem. With this feature, you can now invite potential customers to message your business while also targeting each of them individually by connecting with them on Messenger.

When venturing into Messenger Ads, you first need to understand that there are two types of Ads on offer – Destination Ads and Sponsored Messages. Destination Ads appear in the newsfeed of the user and look like any other normal ad. However, there is one big difference. Instead of the usual ‘Shop Now’ button, you will be able to display a ‘Send Message’ button. Sponsored Messages can be directly sent to the Messenger inbox of users. The only condition is that you are limited to sending messages to those who have messaged you previously.

Whether you opt for Sponsored Messages or Destination Ads, you need to have a clear understanding of how to use Facebook Messenger efficiently in order to take full advantage of this opportunity. And below, we list out seven ways a business can use Facebook Messenger profitably.

1.Use Chatbots                       

One of the most important features of Messenger Ads is its chatbot option. Thanks to this feature, you can now create and store responses that will be automatically shown to people who initiate conversation with you. When they type in any specific question, your Messenger will interact with them automatically based on your stored responses.

You can either use a Live Chat or a Content Promotion approach. In the Live Chat approach, the chatbot will ask certain questions to the users. Only when the user responds will they be able to talk with a live agent. In Content Promotion approach, the chatbot will send useful content to the user for a brief period of time before sending a unique offer. Knowing which approach to use is critical in determining your company’s success in using chatbots.

2. Swift Response

When a user messages you, make sure that you respond as quickly as possible. As per various studies, it is estimated that the ideal response time is about five hours. This essentially means that when someone messages your business, you need to reply them within 5 hours in order to maintain their interest and have a chance of converting their interest into a sale.

Unfortunately, this is not what happens in the real world. Only less than 10% of businesses are believed to respond within 5 hours. Most businesses can take up to a day to reply. There are organizations that even take more than five days to just reply to a prospective customer. Obviously, their track record of converting leads into sales is accordingly affected. 

As such, you must always be ready to respond to potential customers swiftly. Ideally, you should check your Messenger inbox every one hour and reply to all the received messages.

3. Show Response Time On Profile Page

It is also recommended that you display your response time on your social media profile page. This will give the users a rough idea of when to expect a reply thereby increasing the chances of people messaging you.

The shorter the response time, the better. Facebook will check all the replies you’ve made to the users and then display the average response time on your profile page. However, you will have to respond to at least 90% of your received messages. Otherwise, Facebook might not display the response time.

4. Website Messenger

Remember to enable the Messenger on your Facebook profile page as Facebook users can message you only if it is enabled. If you fail to do so, then you might potentially lose thousands of interested customers. Just click on the General Settings of your Facebook page and enable the checkbox that allows people to contact you through messaging.

5. Local Awareness

If you aim to develop your company’s brand awareness in a particular location, then the Messenger Ads offer an excellent solution. Its ‘Local Awareness’ option enables you to target your ads in specific areas.

For example, if you wish to develop your company’s reach in New York City, you can simply select that region in the ‘Local Awareness’ option and send users in that area special offers they can use within that location. By helping you direct messages to people in a locality, Messenger Ads enables you to create targeted campaigns that have the highest chance of conversions.

 6. Saved Replies

Messenger Ads also offers a very helpful feature called ‘Saved Replies’. As the name suggests, this option allows you to write and store pre-decided replies. And when a user contacts your business, you can instantly send a suitable reply from the numerous replies you have stored on the Messenger.

While being a quick way to respond to interested users, the ‘Saved Replies’ feature also allows you to avoid having to type the same reply over and over again. You can create a saved reply through the Manage Replies option. Once done, you can access the stored replies by first choosing the message to which you wish to respond and then clicking the dialog bubble. 

7. Keywords

When your business starts to deal with hundreds of customers, then managing every one of their conversations becomes a difficult task. This is why Facebook has a Keywords feature built into its Messenger. You can add as many keywords as you want to specific conversations. As such, you only need to type in those keywords to bring up that specific conversation. This will help you immensely when trying to manage multiple messages with numerous clients. As a result, the users also receive prompt replies which will make them happy with your customer service and also increase the chances of customer conversions. 

The post How To Use Facebook Messenger Ads Profitably appeared first on Entrepreneurship Life.

How to Look after your Cash when Generating Large Volumes

Anyone who has ever run a retail outfit or some kind
of venture that involves holding or collecting cash will tell you how nerve-wracking
it can be. Cash is a real tricky thing to hold as it can easily be stolen or
lost and simply disappear without a trace. And when the bulk of your income,
and therefore your profits, are tied up in cash, being robbed is an absolute
disaster. Unlike online transactions or credit cards where there is a very good
paper trail of what has been received, with cash there is no proof that the
money ever existed, and you are very unlikely to be paid out or compensated for
your loss. The question is, how do you ensure that there is no scope for any
cash to disappear? Here are a few thoughts and ideas.

Don’t move it yourself

If you regularly need to move large sums of cash, then it is best not to do it yourself. Potential robbers will quickly pick up on the fact that you regularly travel to the bank with large amounts of cash and they will target you. Rather look to make use of specialists who offer cash security services. These are firms with guards and armoured trucks whose primary business purpose is to move large amounts of money. They are insured and they have excellent security protocols in place. That means that from the time the cash leaves your premises to the time that it arrives at the bank, that it is safe and insured and not your responsibility to protect.

Be alert to the small losses

When talking about cash security the tendency is to focus on the big hits. The cash in transit heists and the major armed robberies. But that is not the only place where you stand to be robbed. Till point security and small amounts that are pilfered by your staff who handle the cash can also add up quickly. It is essential that the tills balance to the cent daily. If there are problems or trends that you spot, then you need to act quickly. Cameras erected at the tills is an option, but that often makes for unhappy staff. Rather just make sure that everything balances and that there is no scope for being short.

Discounts

Traditionally businesses would
offer discounts to customers who paid with cash. In many instances, this was
done because the transaction could be kept off the record and tax would not be
declared. But now, in an era where many banks are charging fees for cash
deposits, it can be a good idea to offer discounts to clients who do cashless
payments. You avoid the deposit fee and the need to transport large amounts of cash
to the bank and the client enjoys an incentive for helping. This is a space
where you can be creative. Find the solution that offers you the best rates and
prices – it might be an online wallet or just a simple EFT. Whatever it is, let
your clients know about it and make it in their interests to pay you via that
method.

The post How to Look after your Cash when Generating Large Volumes appeared first on Entrepreneurship Life.

What an 0800 Number Communicates about your Ethos

You may not think it, but an 0800 number says more about your business than most other areas you invest your time and money into. 0800 numbers are still easily obtainable for businesses looking to grow their brand image, improve their customer service strategy and also increase communication within internal departments. 

This article is about as conclusive as you’re going to get in your search for the holy grail of 0800 number information. We’ll provide you with all the specifics and the benefits, and the facts behind how much your 0800 number communicates your company true ethos. 

What is an 0800 number? 

An 0800 number is a free-to-call number that places the cost of the call with the business rather than the customer. Although this may seem detrimental to cost-effectivity, an 0800 number is a proven way of increasing interaction with your customers and improving revenues across the board. 

One great thing about the 0800 number is its non-geographical nature. This means that no matter where you’re calling from throughout the country you will be re-routed to the same national 0800 line. This obviously makes life easier for customers, but also adds credibility and cements your reputation as a nationwide business. 

What does an 0800 number communicate about your ethos? 

As we’ve mentioned earlier, the power of an 0800 number is a great method of improving your business and opening it up to a wider range of customers. Let’s consider how your 0800 number communicates the ethos of your brand. It’s not always the case, but when you ring a regional number, you’re normally expecting a certain level of service. 

Alternatively, an 0800 number adds a more prestigious, credible presence to your business, signalling to customers that you’re a professional authority in your area of trade. It shows customers that you value their time and money and that you’re dedicated to building a solid rapport and customer-base. 

Are 0800 numbers cost-effective? 

The cost-effectivity of an 0800 number fluctuates, depending on how you use it. Some businesses simply use an 0800 number as a prestigious device to seem like they’re larger than they are, while others use it to increase their client-base and chase sales leads. You may initially think that paying for all your customer’s calls is a bad financial decision, but let’s imagine the increase of calls you’ll receive now they’re free. More customers naturally means more business, and this is where you’ll reap cost-benefits and economies of scale. 

An 0800 number could be just the ticket to show your customers what sort of culture and ethos is behind the cogs of your business. You’ll show customers that you’re a respected authority within your sector and enjoy the cost-efficiencies to prove it. You’ll vastly improve the quality of your customer service and internal management while broadening your customer-base and finding out what makes your customers tick. There are simply no drawbacks. So, what are you waiting for? Acquire an 0800 number today and get your business operating on the national stage. 

The post What an 0800 Number Communicates about your Ethos appeared first on Entrepreneurship Life.

Consider These Exciting Ideas To Expand Your Business

Expanding your business is a great way to get more out of your hard work. Of course, expansion is not always a simple journey. Knowing exactly when to begin is a very important part of the process. You need to think long and hard about your decisions in advance. Going into growth without a clear plan can be an easy way to run your business into the ground. Luckily, there are a few easy steps you can take in order to see the best possible results from your efforts.

Look over these ideas for how to expand your business. Discover the best tactic for the unique needs of your company and get yourself started. 

Consider Your Budget

One of the earliest and most vital steps you need to take for expansion is evaluating your budget. Many business owners make the mistake of jumping into expansion without enough available capital and it leads to serious complications down the line. Before you begin, analyze your cash flow. Do some forecasting to predict what your cash flow will look like over the course of the next year and start to see how you can turn this capital into a budget for growth without the decision having a negative impact on your company finances.

Improving your cash flow can take a bit of time. There are several ways you can adjust your budget and accommodate expansion. If you feel you might be paying too much with one of your vendors, think about using this time to researching less expensive options. Making these changes can help you find extra money in your budget and give you a bit more capital to work with. Bank loans and other financing options are also worth considering when you are looking to cover the costs of growing your business.

Create an Appropriate Plan

Once you’ve figured out a financial plan, you’re going to want to start thinking about how you can expand your business and see the best results. This will be different for each company. The unique needs of your establishment will dictate exactly how growth looks for you. If you run an agricultural business, for example, then you might want to look into investing in quonsets crafted by companies like SteelMaster Buildings. Opting for a purchase that is relevant to your specific industry can yield the best results from your efforts. 

Do Some Research

You may also not have a clear idea of how to best grow your business. To gain insight, conduct some research. Asking customers or investors for input can be a fantastic way to understand the right direction for your business to expand. Take advantage of online surveys and other tools for compiling consumer data to make an informed choice. While you don’t need to expand based on what customers prefer, it can offer you some useful data on how consumers feel about your company in general.

Expanding your business is a great way to take your company to new heights. Before you begin, think about how you can grow without putting too much of a financial strain on your establishment. Once you have a plan, get ready to see some positive results from all of your efforts.

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What to Look for When Buying an Office for Your Company

Starting a new
business is incredibly exciting. One of the first tasks on your to-do list,
after assembling an A-team of top workers, is finding an office space that can support your company’s success. It’s
important to choose an office that ticks more boxes than just “affordable”.
Below are our tips for picking the right spot that’ll support the growth of
your business and increase your employees’ happiness.

Location

This seems like an obvious point but the right location for your office is incredibly important. The commercial real estate marketplace is sometimes incredibly competitive, so if you have a smaller budget, you may have to expand your search to more reasonably-priced areas.

You’ll also want
to think about these questions when you are shopping around for office
locations:

Is
there enough parking?
This is crucial to your employees who may have a long commute. If your office
is in a busy downtown area, parking will likely be limited. Conversely, if you
choose an industrial business park, it’s likely there’s a bigger parking lot
associated with the space. You don’t want to burden your team with zero parking
opportunities and create stress for them before the workday has even started. Is
getting to the office an easy commute for most employees? Obviously, it’s not possible to make everyone
happy but consider taking a survey or poll to see where most people live or
where they’re willing to commute to. Is
there room for growth?
For forward-thinking companies that are rapidly growing, it’s important to
consider choosing an office that can support more employees in the
future. If in six
months you expect to increase your company size by 50 employees, a one-room open
office that feels full with 30 people in it might not be the best option.



Price

In an ideal world,
you’ll find an office space that’s the perfect “Goldilocks” amount – not too
much and not so cheap that you’re worried the walls will fall apart around you.
When you consider the cost of a potential office space, make sure that you know
about any hidden costs you might end up being on the hook for.

For example, you
could be responsible for parking fees, extra storage, maintenance, and any
other fees that pop up during your tenancy.

Make sure that you shop around and get an idea of what you can expect pricewise for the areas you’d like to be located in.

Amenities

While this is
secondary to the office space itself, the building your office is housed in should
be a consideration as well. Here are some things you may want to think about
when choosing an office building.

Are
there shower facilities on site? This is important if you have a lot of workers commuting by bike or
those who like to work out on their lunch breaks.Are
there places to get food or drinks nearby? Team lunches, happy hours, and just being able
to get out of the office for a little bit are important for practicing a good
work-life balance.Are
there conference rooms available? Again, this is only important if you need a meeting space to meet with
clients or other colleagues, but meeting rooms could come in handy.



Style

As you probably already know as a seasoned professional, first impressions really do matter. When you’re heading in for an interview or a meeting, you probably put some extra effort into your appearance. The same rule applies for your office space. After all, you don’t want a potential new client or even an old client to have to make their way through a decrepit building that’s falling apart or dirty.

While a nice
building isn’t everything, a stylish lobby that’s new and updated, can make all
the difference when it comes to impressing clients and attracting new talent. Look for attention to detail where it matters
most: comfortable chairs, plush rugs, neutral paint tones, and an inviting business atmosphere.

Takeaways

It can be a little
overwhelming looking for a new office space, especially when you’re not quite
sure what you want. However, once you ascertain the office size you want and
the area you like, you can make headway finding the perfect space for you and
your employees.

The post What to Look for When Buying an Office for Your Company appeared first on Entrepreneurship Life.

Career in Trading: Choose the Right Module for Trading

Trading can open doors to several job avenues and can offer you a career in any financial sector. It allows you to explore options which interest you and also help you achieve good financial stability. In order to establish your career in the trading field, you need to know the basics of becoming a good trader. Read this article to learn how opting for an academic training module in trading can help you achieve this.

Trading not only refers to the buying and selling of goods to gain money but also serves the purpose of providing services to various consumers. It helps to maintain liquidity in the financial market, thus playing an important role in enhancing the global economy. It typically employs scientific and technological methods to predict the future state of the financial market and is considered the chief source of profits for investment banks.

Careers in trading can be broadly classified into five types, such as equities, fixed income, forex, commodities and derivatives traders. To establish yourself as a trader, it is essential to gain hands-on training and practical skills through trading courses. Obtaining a certificate in trading can help you become a preferred candidate among employers when searching for a trading job. Additionally, pursuing an internship at institutions like hedge funds, commodities companies or any financial organisation after graduating, can help you land trading jobs.

When looking for the right module to begin a career in trading, you need to choose a course that can provide you with the knowledge required to sustain the changing trends of the financial market. Trading careers can then again be classified into two broad categories: the buy-side and the sell-side. It is generally preferred that a trader comes from an academic background in finance as trading jobs exist mostly in financial companies. Here you can find the best suitable role for yourself that is in line with your potential and talent.

Forex trading courses help students develop the academic approach to market analysis combining it with the real-world financial market’s trading. It will provide students with a comprehensive understanding of inter-market correlations that affect market prices on a regular basis. Students will learn to employ their knowledge of real-time market information to analyse the cause the fluctuations of currencies, debt securities, stocks, shares and commodities. It can help you learn to trade forex and gain expertise in determining the implications of using different types of trading techniques to analyse and trade in the financial markets. It will provide you with adequate information on foreign exchange rates and the market price of bonds, commodities and stocks at a future date.

The modules of a forex trading course will also cover topics on current customs, practices, regulations and ethical behaviour within global financial markets. It can allow you to hone appropriate market terminology and etiquette. If you are interested to gain expertise in employing modern technology to evaluate and trade securities and currencies, then this course is a right fit for you. 

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Using a VPN While Traveling: Benefits and How to Choose Best VPN

In transit, waiting for the connecting flights can get quite long, boring and monotonous for many. It is often the best time to catch up on your TV shows. Imagine a way you could stream unobstructed TV shows despite your location and not being concerned about your device’s security meanwhile being connected to a public Wifi!

Traveling in today’s day and age requires an active Internet connection, often exposing you to high-security risks. As opposed to your local Internet Service Provider, using Open or semi-public Wi-Fi (airports, train stations, cafes) or shared PCs expose you to a number of cybercriminals waiting to prey on your devices using malware and phishing attacks to breach your data.

Open and unprotected connections enable anyone on the same network (ranging from hundreds to thousands of individuals) to gain access to your device through easy decryption. Usernames, passwords, Visa numbers, Browser Cookies can be readily breached from any web-browser which further risks any connected device for a similar attack- In the worst cases, special malware are programmed to create a botnet infecting one computer to another. However, a VPN (Virtual Private Network) shields you from the majority of these with just a click!

Reasons for using a VPN for traveling

1. Securing your Digital Footprint

To ensure their residents, numerous administrations, including the US and Canada, have distributed security precautionary measures about utilizing open WiFi. Signing in to free open Wi-Fi can open you up to a risk of data breach by cybercriminals. Algorithms are set in a way that in order to use Wi-Fi, users need a login password, for the connections which don’t require such sign-ins they are often indicated as insecure. Using VPNs can overcome this by acting as an intermediary tunnel encrypting the information exchange between the browser and the user. Hence blocking off any suspicious attacks.

2. Access Blocked Sites

Due to heavy censorship imposed by the government, many countries block websites, social media channels, and other mediums. This is especially common in Asian nations, including China, Burma, Vietnam, and Thailand. However, with PureVPN you can choose a nation where the site is accessible and enjoy an unimpeded websurf. For Example: With an India VPN, you can connect to an Indian server that can grant you unrestricted access to Hotstar from anywhere in the world.

Another case of this is Voice over Internet Protocol services (like Skype, Facetime, and Whatsapp) blocked in the United Arab Emirates and Qatar. At the point when in these districts, clients need to utilize a VPN to get to VoIP services.

The Secure Socket Tunneling Protocols developed by Microsoft in VPNs helps in this case. SSTP is used for send – receive of Point to Point Protocol traffic over Secure Socket Layer and Transmission Control Protocol always ensuring a smooth bypass of firewall or any hindrance for seamless access to favorite content online.

3. Access to TV Shows

Often popular streaming websites such as Hulu, BBC, or Starz Play have extremely restricted content and only available in certain regions of the world. Which would be quite a bummer if you are planning to binge-watch your favorite season while you’re on vacation. This is the place a VPN proves to be extremely. You can set your ‘end-point’ with the preferred country using a wide variety of VPN servers and after that have the option to get stream without any hassle!

In 2016 Netflix took action against VPNs after their worldwide launch. Netflix has since had the option to prevent heaps of VPNs from enabling clients to utilize their administration however, there are as yet a bunch of VPNs that work with Netflix. Some of which are IndiaVPN.

Important VPN features to consider while traveling

1. Value for Money

Pricing is often the most crucial aspect of choosing the right VPN, this is because often when a service is free the user is being extorted in ways they aren’t aware. Often free VPN providers keep logs of the data transferred on the internet which can then be sold on the dark web. But fret not, not all free services are a sham! VPN services such as PureVPN are completely safe and secure to browse with.

2. A wide variety of VPN servers to choose from

Pick a VPN provider that gives you unprecedented autonomy in choosing server location. Most offer US, Canada, UK and Netherlands with numerous cities to choose from. A VPN ensures a secure connection while bypassing through the traffic in these countries using OpenVPN Protocols such as UDP/TCP.

3. Device integration and compatibility

Morden use of technology has increased the dependability on electronic devices but even more than that it has increased the importance of interconnecting them to ensure easy transfer of files and other material through devices. Due to this fact, it is important for the VPN you choose should have an extremely versatile interface and compatible with all sorts of devices. 

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