Allyson E. Machate's Blog, page 2

August 27, 2025

���Don���t Write the Wrong Book: Nonfiction Publishing Strategy That Works��� with Ally Machate on��The Social Media Takeaway

Ally puts all of her industry expertise to work when she joins host Louise McDonnell for an episode of The Social Media Takeaway podcast. In this episode of The Social Media Takeaway, Ally advises listeners on how not to write the ���wrong��� book; sharing instead how to write, publish, and market a book that will actually align with your business. She explains why many authors write the wrong book, how to avoid that mistake, and how to use AI tools without losing your voice. She also introduces...

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Published on August 27, 2025 10:54

“Don’t Write the Wrong Book: Nonfiction Publishing Strategy That Works” with Ally Machate on The Social Media Takeaway

Ally puts all of her industry expertise to work when she joins host Louise McDonnell for an episode of The Social Media Takeaway podcast. In this episode of The Social Media Takeaway, Ally advises listeners on how not to write the “wrong” book; sharing instead how to write, publish, and market a book that will actually align with your business. She explains why many authors write the wrong book, how to avoid that mistake, and how to use AI tools without losing your voice. She also introd...

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Published on August 27, 2025 10:54

“Publish Books That Open Real Doors” with Ally Machate on��Business Growth Trailblazers��

Ally joins host Alicia Hill of the Business Growth Trailblazers podcast on the episode ���Serious About Success? Publish Books That Open Real Doors��� to chat about actionable paths towards publication���for serious authors looking to publish professional-quality books that stand out and sell! 

Ally is a publishing strategist, an author services expert, and the founder of The Writer���s Ally. As a former Simon & Schuster editor with more than twenty years in the industry, she helps passionate...

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Published on August 27, 2025 08:01

“Publish Books That Open Real Doors” with Ally Machate on Business Growth Trailblazers 

Ally joins host Alicia Hill of the Business Growth Trailblazers podcast on the episode “Serious About Success? Publish Books That Open Real Doors” to chat about actionable paths towards publication—for serious authors looking to publish professional-quality books that stand out and sell! 

Ally is a publishing strategist, an author services expert, and the founder of The Writer’s Ally. As a former Simon & Schuster editor with more than twenty years in the industry, she helps passionate...

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Published on August 27, 2025 08:01

August 26, 2025

“The #1 Mistake New Authors Make” with Ally Machate on the Beyond Ordinary Podcast

Are you an aspiring author struggling to finish your book—or unsure how to publish it successfully? Tune in to the Beyond Ordinary podcast as Ally joins host Myles Youngblood to discuss the greatest pitfalls facing new authors on their journey towards publication, and how to overcome the obstacles to your success.

In this value-packed episode, Ally offers her publishing expertise and breaks down the biggest mistake that new authors make; and provides solutions for how to fix it. Liste...

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Published on August 26, 2025 10:51

August 6, 2025

How to Publish a Book on a Budget (Without Sacrificing Quality)

Want to publish your book on a budget but funds are tight? You’re definitely not the only one. And the good news is, yes, it can be done. You can publish a professional, credible book on a limited budget—as long as you spend smart and skip the traps.

Let’s walk through what’s worth the money, what you can do yourself (without wrecking your book’s chances), and how to make sure “budget” doesn’t become the enemy of “done”.

What You Must Invest In

Even a shoestring budget needs a f...

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Published on August 06, 2025 11:34

July 29, 2025

Crafting Books That Open Doors with Ally Machate on “STORYTELLHER”

Your book holds incredible power, but only if you know how to unlock it! Ally helps authors turn their books into tools that open doors and fuel business growth, and she joins host Deborah Kevin on an episode of “StorytellHER” to discuss how to leverage your book to achieve your business goals.

Ally left the corporate world to build her own successful business, and she uses her years of experience and expertise to help motivated authors do the same. In this episode, Ally explains how...

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Published on July 29, 2025 12:09

Pen to Published: Crafting Books That Open Doors with Ally Machate on “STORYTELLHER”

Your book holds incredible power, but only if you know how to unlock it! Ally helps authors turn their books into tools that open doors and fuel business growth, and she joins host Deborah Kevin on an episode of “StorytellHER” to discuss how to leverage your book to achieve your business goals.

Ally left the corporate world to build her own successful business, and she uses her years of experience and expertise to help motivated authors do the same. In this episode, Ally explains how...

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Published on July 29, 2025 12:09

July 16, 2025

Who Should Help You Publish Your Book? A Guide to Choosing the Right Support

You’ve made the decision to publish your book — congratulations! That’s a huge (and brave) step. But now you’re facing a critical question: who should help you publish your book? Should you work with a book coach or an editor? A VA or a full publishing team? Should you try to manage it all yourself?

If your brain is already spinning, you’re not alone. Most serious authors quickly realize they can’t—and shouldn’t—do it all themselves. But figuring out who should help you publish your b...

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Published on July 16, 2025 06:00

June 11, 2025

Not Everyone Should Write a Book—Is It the Right Move for Your Business?

Are you thinking, “Should I write a book for my business?” Lots of entrepreneurs think the answer is always yes. So let’s go ahead and break what seems to have become a near-sacred online-business rule:

You don’t have to write a book.

If you’ve ever found yourself wondering, “Should I write a book for my business?” you’re not alone. Books can build authority, boost visibility, and offer long-term leverage. But they’re not right for everyone—or every stage of business.

In this po...

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Published on June 11, 2025 06:07