Frances Caballo's Blog: 10 Twitter Tips Writers Need to Know, page 36

Indie Author Weekly Updates – June 21, 2017

This week’s Indie Author Weekly Update includes posts from Helen Sedwick, Jane Friedman, Penny Sansevieri, Joel Friedman, and Orna Ross. You’ll find posts about piracy, resources for authors, marketing, and  top blog posts for the first half of 2017.

Why the picture of the Labrador retriever pup above? We’re now in the dog days of summer. How are you spending them? (I’m just trying to stay cool!)

Indie Author Update

Digital Piracy & Illegal Downloads: Author Options by Helen Sedwick from BookWorks: “Sooner or later, every author suffers that dreadful experience of finding websites offering free illegal downloads of her book. For most of us, our first reaction to such digital piracy is to send a nasty email or better yet, hire an attorney to write one for us. After all, someone is stealing our work! Wait! Before you pay hard-earned money to an attorney, let’s look at less expensive options.”

50 Kickass Resources for Indie Authors by Penny Sansevieri: “This list I’ve compiled is in no particular order, and if there’s a resource you use religiously that we’ve left off please, please share it and give them some love – that’s what this is all about. I’m not doing this to kiss any rings; I’m doing this to help you become a better author. I encourage you to work through this list, check them all out, and bookmark the ones that you vibe with, or the ones that meet your needs right now.”

Top 10 Blog Posts of 2017—Cover Design and Book Marketing Dominate from Joel Friedlander: “In the first six months of 2017, traffic on the blog has been robust with 637,811 visitors, serving over 1 million page views. As we continue to offer high-quality content from experts and passionate newcomers to the field of indie publishing, our goal remains the same …”

Sell Your Book without Selling Your Soul with Orna Ross [Podcast]: “So many authors complain about marketing, seeing it as conflicting with their creative work. In this session, Orna Ross argues that this is a misunderstanding and that book marketing is just another form of communication with potential readers.”

The Marketing Rule You Can’t Forget from Jane Friedman: “When I work on a project—with clients, but particularly with my own writing—I start by acknowledging a blunt but important truth: Nobody cares about what I have made. How could they? They don’t know what it is. And if they do know, still the average fan cares a lot less than I would like them to care. This too is undeniable—how can they care much about something they haven’t experienced the benefits of yet? They haven’t spent years living and breathing this thing like you have—not yet anyway.”

How Long Should Your Videos Be? Ideal Lengths for Facebook, Instagram, Twitter, and YouTube [Infographic] from HubSpot: “When a video pops up on your Facebook feed, what do you usually do first? My guess is that you take a peek at its length, ponder whether it’s worth your time, and let that thought process influence whether or not you press play.”

Quote of the Week

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

Get a free copy of Avoid Social Media Time Suck from Smashwords!

 

 

The post Indie Author Weekly Updates – June 21, 2017 appeared first on Social Media Just for Writers.

Facebook Profile vs Facebook Page – I have You Covered

I have a client who wasn’t on Facebook and wanted a Facebook author page.

As you know, before you can create a Facebook page you first need a Facebook profile. So I created a Facebook profile first and then the page. When my client logged in, he only saw the profile and assumed that the profile was his page.

I think part of the problem stems from the fact that people tend to use the term “Facebook page” loosely. A Facebook profile isn’t a Facebook page, and vice versa. And, yes, you need a somewhat informal profile before you can create a page.

Just to continue the comparison a bit further, on a Facebook profile you have friends and you can send and accept or deny friend requests.

But on a Facebook page, you have fans and people who like your page become fans. Also, on pages you can purchase advertising.

So now that we understand the Facebook profile vs. Facebook page dilemma, let’s look at how to create a top-notch Facebook page, shall we?

How to Create a Facebook Page for Authors

First, go to your Facebook profile, head to the top blue taskbar and click on the arrow. Select Create Page from the drop-down menu.

Next, you will navigate to a page where you’ll select the type of page you want. The category that makes the most sense for authors is Artist, Band or Public Figure. From the drop-down menu, select author and type your author name. For example, on my page my name is Frances Caballo, Author. The comma and the word author distinguish my page from my profile, which is Frances Caballo. (In the example below, I created a fabricated name, Caballo Example, for the purpose of writing this post.)

Your next step will be to upload a profile picture (avatar) and your cover image. Make sure these are the same as the ones you use on Twitter and other social media networks.

To create your banner image, navigate to Canva.com. Select Facebook Cover from the menu.

Then select an image template or upload your own images.

Next, select a text template or use your favorite font.

I always use Canva to create my Facebook cover images and banners for other social media networks. For the cover image below, I uploaded a copyright-free image, added my tagline, and then placed two book covers on it. Voila!

Next, Facebook will ask you to create a unique username so that you can be tagged in images, videos, and posts. You’ll find this in the About section.

Review Your Facebook Settings

Your next step will be to review more of the About section and the Settings. This can be a lengthy process. Here are a few settings to review. Note: The blue arrow denotes where you’ll find your settings:

In this example, I allow fans to post to my page but I review the posts before they appear on the page.

In the next sections, I allow people to contact me via a private message. Under tagging, I allow others to tag photos and videos that I publish. In the third example, you have the option to hide your page from certain countries. I’ve decided not to do this.

In the next two settings, I don’t restrict my page to anyone younger than 13. So far I haven’t blocked certain words you can certainly do this.

If you want your page to be recommended, be sure to click this box.

In addition to the above settings, you’ll find settings for message, notifications, post attribution, etc. So spend twenty minutes and review all of them so that your page will be set up exactly as you’d like it.

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

Get a free copy of Avoid Social Media Time Suck from Smashwords!

 

The post Facebook Profile vs Facebook Page – I have You Covered appeared first on Social Media Just for Writers.

Indie Author Weekly Update – July 14, 2017

Today’s Indie Author Weekly Update is packed with posts from across the internet, including from Dave Chesson, Joel Friedlander, Sabrina Ricci, and others. Learn about book marketing, creating a website, and so much more!

Indie Author Updates

CreateSpace vs KDP Print from Dave Chesson: “If you ever published a Kindle book on Amazon, chances are you also created (or contemplated) a print version of your Kindle book and published via CreateSpace, Amazon’s print-on-demand (POD) platform. In the summer of 2016, Amazon launched a 2nd POD platform – “KDP Print” – right in the KDP backend that most authors use to publish Kindle books. At that time, only a limited number of authors were invited, but on February 15, 2017, KDP Print – still in Beta testing – was opened to the public.”

140 Tools and Resources for Building Your Author Website and/or Blog by Sabrina Ricci: “Author websites and blogs are important components to building an author platform. With that in mind, here is a list of resources that can help you set up and optimize your site.”

15 Free Resources For Every Stage In An Indie Author’s Journey – Digital Book World  from Digital Book World: “For Indie Authors, there are a lot of elements to master on the journey from ‘I’ve got a great idea for a book’ to ‘have you read my latest book?’ Happily, the internet has made it easier than ever to avoid the trials and tribulations of corporate publishing, and put the control firmly back in the hands of the creators. To make your journey a little easier, I’ve collected the very best resources and tools that will help you get this done. From sites that inspire you to write, to creating your final ebook design – even how to publish an ebook, it’s all the information you’ll need to get started.”

Audiobooks are the Fastest Growing Book Market: How to Get Your Book Recorded via Anne R. Allen: “Audible/ACX offers options. Producer/narrators sometimes work for a royalty, sometimes for a previously determined rate based on the length of the final production, and occasionally for a hybrid deal involving a bit of both.”

World’s Shortest Book Marketing Plan by Joel Friedlander: “Welcome to the world of book publishing. When you decided to self-publish you became an author-publisher, and that implies a higher level of seriousness and responsibility than someone just messing around by putting a book out. That’s why you need a plan for how to sell your book, even before you publish it. What you need is a marketing plan.”

The Most Powerful Writing Tools For Bloggers: Mac, PC, Mobile & Online  by Adam Connell: “As a blogger, words are one of your greatest assets. Having the right tools can ensure you never forget ideas and that your copy is optimizedto drive engagement with your readers. Use this list as a starting point to discover your next favorite writing tools. Try them out at your own pace and see which ones fit your workflow and writing style.”

7 New Twitter Features (and 4 Others You May Have Missed) from HubSpot: “In an industry fixated on rapid growth, any slowdown in user acquisition or monetization sounds alarms. And Twitter, whether it likes it or not, has been sounding a lot of them lately. After a few years of stagnant monthly active user growth and disappointing the market, Twitter has been on an upswing thus far in 2017 — beating investor projections by generating more money and adding more new users than initially anticipated. In the face of a negative narrative, the company has been quick to take action and focused predominantly on changes geared toward the user — and it seems to be working.”

Quote of the Week

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

Get a free copy of Avoid Social Media Time Suck from Smashwords!

 

 

The post Indie Author Weekly Update – July 14, 2017 appeared first on Social Media Just for Writers.

Turn Your Blog into a Book Production Machine with Nina Amir

I recently interviewed Inspiration to Creation Coach Nina Amir as part of my Conversations with Frances series. We talked about blogging, how to blog a book, and what blogging has done for Nina’s life and career. Be sure to listen to the webinar. I’m certain you’ll learn a lot.

Here are a few notes from this webinar with Nina Amir:

What did blogging do for Nina Amir’s life?

Blogging gave Nina her platform and helped her to fulfill her potential.

Blogging also gave Nina the satisfaction of reaching more people than she could with her books.

Blogging will give you a platform Click To Tweet

She now has 250+ people showing up on one of her blogs every day.

Blogging gave her a weekly deadline. So her blogs gave her accountability.

When she began, she blogged five days a week for about 10 months, then moved to three days a week.

Blogging helped Nina to build her business.

Blogging helped Nina to get published: self-published and traditionally published.

Why should writers have a blog?

A blog helps you to rise up in search engine results. Search engines send out bots and spiders looking for keywords. Nina’s blog gave her discoverability on the internet on topics related to blogging a book.

With a blog, you have content to share on social media.

Blogging gave Nina focus and discipline and helped her to be productive with her writing.

When you’re first starting out, blog two to three times a week.

When you blog a book, you intentionally write your book on your blog, post by post.

Why blog a book?

You’ll build a platform while you’re writing. You’ll get an engaged audience. A blog post is part of a chapter of a book. Blogging a book enables you to build an audience. And you can get comments and get feedback that can improve your book.

You can attract an agent when you write a book on your blog.

Some publishers will only accept your book if 50% or less of your book is pre-published on your blog.

Blogging a book gives you a platform while you write Click To Tweet

How does one tackle blogging a book?

Decide on a topic carefully. Check how the topic will integrate with your audience. You need to have a business plan for each of your books.

Write three or five blog posts a week and use the SEO by Yoast plugin.

The voice for blogging should be okay for the book. But you’ll need to edit it and expand on the blog posts you wrote.

Nina often writes series. She did a series on her blog for two months about how to become a better blogger. She knew that at the end of that period she would have a book. You want to be thinking all the time about how you can turn your blog posts into a book.

There’s more that Nina discussed during the webinar so be sure to watch he replay above.

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

Get a free copy of Avoid Social Media Time Suck from Smashwords!

 

The post Turn Your Blog into a Book Production Machine with Nina Amir  appeared first on Social Media Just for Writers.

Indie Author Weekly Update – July 7, 2017

This week’s Indie Author Update ranges from metadata to blogging curation to how to develop a platform. All worthy topics for indie authors from experts in the publishing field.

So how is your summer so far? I’m enjoying all of my regular weekend activities: dancing, hiking, and cycling. I hope you have a chance to be active as well.

Indie Author Updates

Author Blogging 101: Your Quick Guide to Content Curation by Joel Friedlander: “Curators have traditionally been found in museums and libraries where, relying on their expertise in a specific field, they acquire, organize, and present selections of works with something in common. Enter technology, and we’ve had an explosion of online content aimed at specialized audiences. The last time I looked, there were a reported 73 million blogs online (although you and I know that probably 72 million of them are abandoned, with their last post in 2013).”

Do You Have a Platform? by Sarah Bolme from TheBookDesigner.com: “The problem is that most authors focus on where they will build their platform and how they will build their platform. They fail to identify what their platform is and whom they intend to reach. I frequently run into authors who cannot identify the target audience for their books. It seems many independently published authors fail to identify who their target audience is and whattheir unique take on their message is.”

Should Indie Authors Blog? – Self-Publishing Advice Center from the Indie Author Alliance: “With readers and writers ever more pressed for time, can indie authors justify spending valuable writing time blogging? Personally, I love blogging on my author website, and I started blogging in order to launch my writing career. Not only did it provide discipline and practice, it helped me find my voice as a writer and gave me the instant gratification of reaching readers during the long run-up to completing and self-publishing my first book.”

7 Keyword Tools to Help Authors Create Good Book Metadata by Carla King from BookWorks: “When you upload your book to online retailers and distributors like Amazon, Smashwords, and IngramSpark, you’ll need to decide what categories your book belongs in and insert information (metadata) such as your book description, author bio, BISAC codes, and keywords. But don’t wait until you’re ready to upload your book to figure this out. Below you’ll find a list of some of my favorite keyword tools.”

Quote of the Week

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

Get a free copy of Avoid Social Media Time Suck from Smashwords!

The post Indie Author Weekly Update – July 7, 2017 appeared first on Social Media Just for Writers.

Taking a July 4th Break

I’m off enjoying a July 4th four-day weekend. I hope you are taking a break as well! If you’d like to read some of my blog posts, you’ll find some at BookWorks at the link: https://www.bookworks.com/author/fcaballo/. Enjoy them.

 

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

Get a free copy of Avoid Social Media Time Suck from Smashwords!

The post Taking a July 4th Break appeared first on Social Media Just for Writers.

Indie Author Weekly Update – June 30, 2017

Welcome to the Indie Author Weekly Update. This week’s edition has posts from Joel Friedlander, Joan Stewart, Adam Connell (Blogging Wizard), and others. Enjoy!

Indie Author Weekly Updates

Fiction Writing Contests Worth Your Time (Summer 2017 Edition) from Writer Unboxed: “Inspired by Lit Hub’s 100 rejections per year post, my goal was to make at least 50 submissions in 2017. Since my last contest roundup, I’m at 64 submissions and 34 rejections. Summer tends to be a slower time for submissions. A lot of literary journals close their reading periods and are slower to respond, but there are still opportunities out there! I’ve curated another list of promising contests for your submitting convenience.”

What Are Content Mills … and Why Should Freelancers Avoid Them? from Aliventures: “If you’ve been around freelance writing world, you’ve probably heard the phrase “content mills.” So what the heck is a content mill? It’s a large website that offers lots of low-paid writing gigs – either writing for the website itself or with third-party clients.”

My Top 7 Tools for Creativity from Joel Friedlander: “This year I’ve been thinking a lot about creativity, and I’m getting ready to publish a small book on this subject, something that has occupied me for many years. It wasn’t until I was in my forties that I realized I was working as a creative professional. Even though I’ve often made a living designing, writing, and managing the production of other creative artists, for some reason I still thought that that life was an aspiration, even while I was living it.”

36 Smart Ways To Grow Your Email List 2x Faster from the Blogging Wizard: “You need to build your email list if you want to grow your blog. Don’t be the person that keeps making excuses for why they aren’t focusing on building their list. I learned that lesson the hard way but you don’t have to. The truth is that email is far more effective at reaching your raving fans than any other tool. That includes social media.”

Use Cheat Sheets & Checklists to Entice, Engage Readers by Joan Stewart: “Readers love chunks of information they can digest easily in just a minute or two. That’s why they’re wild about cheat sheets and checklists. These powerful one-page PDFs are like digital crow bars that can pry an email address out of a website visitor faster than any other lead magnet you might offer. Tie the topic of your cheat sheet or checklist into your book, and you’ve got a promotional hook that reels in readers and, in some cases, clients.”

Quote of the Week

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

Get a free copy of Avoid Social Media Time Suck from Smashwords!

 

The post Indie Author Weekly Update – June 30, 2017 appeared first on Social Media Just for Writers.

Protecting Your Rights and Your Wallet with Helen Sedwick

In this hour-long webinar, attorney and author Helen Sedwick reviews a wide range of issues from intellectual property, copyright issues, publishers to be wary of, and fraudulent entities wanting complete control over your book and its film rights.

Here are a few notes from Helen’s presentation:

Intellectual property is a product of the mind.
You can protect intellectual property just like you can protect your car or home.
There are people and companies who will try to take control of your intellectual property from you.
Some of the worst entities are contests where the prize is the content sponsors get the right to publish your book, merchandizing rights, film rights, etc.
Some publishers have “sticky fingers” … If things don’t work out, it will be difficult to get your rights back.
Copyright attaches as soon as you put your book into physical, tangible form.
Since the 1970s, copyright attaches automatically and lasts your lifetime plus 70 years in the U.S.
You don’t need to register your copyright yet it provides you with additional rights. You can even register blogs and websites.
What can be copyrighted: your manuscript, poems, books, blog posts, songs, films, new articles.
Ideas can’t be copyrighted nor can short phrases
Factual events can’t be copyrighted or ideas such as, damsel in distress, etc.
You can register your copyright at U.S. Copyright Office for $35.
Contracts: you’ll want to know how to get out of it. Try not to be intimidated by contracts.
Traditional publisher: pays for editing, graphics, marketing
Self-publisher: indie author pays for everything.
Don’t want to sign with Author Solutions. They have a terrible reputation.
Some contests want exclusive, worldwide, perpetual rights to prequels and sequels, and the sale of film and TV rights.
Take time to read important provisions of any contract involving your books.
If you’re not sure, reach out for help. Don’t try to do it alone.
Careful about the images you use on your blog or book cover. Sometimes, giving credit isn’t enough.
Scams and myths, including book fair invitations that want exclusive rights to your book.

Be sure to check out Helen Sedwick’s newly updated Self-Publisher’s Legal Handbook.

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

Get a free copy of Avoid Social Media Time Suck from Smashwords!

 

 

 

 

The post Protecting Your Rights and Your Wallet with Helen Sedwick appeared first on Social Media Just for Writers.

Indie Author Weekly Update – June 23, 2017

This week’s Indie Author Update includes posts on book promotion, Facebook, Pinterest, and Twitter from Lilach Bullock, Digital Book World, The Write Life and others. Enjoy them!

Meanwhile, I’m still trying to survive the the 100+ heat here in Northern California. Is it hot where you’re at? If so, share with me your favorite tips for remaining cool.

Indie Author Update

Authors, Grow Your Fan Base By Leading A Book Club by Digital Book World: “I have always maintained that the author-as-a-brand is the strongest selling link across the publishing chain. Whether self, indie or traditionally published, the emotional connection forged by dedicated readers is never with a publisher or an imprint—it’s with the author him or herself. This relationship is, more than anything else, built on trust.”

The Difference Between a Press Release and a Pitch (You Need Both) via Jane Friedman by Claire McKinney: “There has been debate about press releases and whether or not they are obsolete. After all, when you can communicate in 140 characters, why do you need four to five paragraphs? I have heard directly from book review editors that they toss the materials that come with review copies. I have also had a radio producer chastise me for mistakenly not sending a press packet with a book. Clients have asked me if press releases matter any more: ‘I mean, does anybody really read those things?'”

10 Pintastic tools to grow your business by Lilach Bullock: “Are you using Pinterest to help market your business? If you want to get better results and save time with your social media marketing, read this post for 10 Pintastic tools to help grow your business.”

How to Optimize Facebook Ads to Build Your Email List [Podcast] by Chris Syme: “In today’s episode Chris interviews Rebecca Pollard, Digital Marketing Manager from AWeber, on the process and how-to’s of using Facebook ads to grow your email list.”

Learn to use Facebook ads to grow your email list Click To Tweet

Get Inspired! 20 Writers on Twitter to Follow by The Write Life: “We writers all need community. We all need inspiration. And, for better or for worse, we need smart strategies for making money, whether through freelance work, books, speaking engagements or by helping others improve their writing. Twitter is bursting with like-minded writers, authors and entrepreneurs who want to connect and help one another out. It’s completely worth the time investment to find your tribe on Twitter.”

Book Promotion: Do This, Not That – June 2017 by Amy Collins and from TheBookDesigner.com: “This month, we are focusing on how consumer book sales can tell us what readers want. A lot of the choices we publishers make are based on what we want or what we think we should do. Here are a few recent examples of insight gained by authors, for this edition of do this, not that.”

Quote of the Week

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

Get a free copy of Avoid Social Media Time Suck from Smashwords!

The post Indie Author Weekly Update – June 23, 2017 appeared first on Social Media Just for Writers.

My Very Best Blog Posts for Authors

I’ve been blogging since 2011. That seems like a long time to me. You?

So I thought that for today’s post I’d list what I consider to be among my best posts. Here they are:

14 Twitter Apps and Tools for Writers
12 Ways to Uncover Google Analytics Data
8 Ways to Grow Your Facebook Author Page
How to Get Going with MailChimp and Email Marketing
What Are the Trends in Publishing? Here Are 10 Mark Coker Identified
Visual Marketing for Authors Plus 12 Image Creation Tools 
Books Lingering on Bookshelves? Try These 18 Marketing Tips 
Do Authors Need a Facebook Page? 
Book Marketing Tips from Industry Experts 
Pinterest Tips for Authors (Plus 57 Pinboard Ideas) 

I hope you enjoy the above posts!

Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

The post My Very Best Blog Posts for Authors appeared first on Social Media Just for Writers.