Doris-Maria Heilmann's Blog, page 45

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Tagged: Bestseller Lists, book statistics, BookBoon, Compare e-book sales, ebooks vs print books, New York Times, Nielsen BookScan, NY Times bestseller

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Published on October 07, 2014 21:36

How are You Using LinkedIn as a Writer?

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It took me years until I finally engaged on LinkedIn. The main reason was, I assumed that only business people, job searchers and hiring executives are on this platform. How wrong I was! It is a fantastic tool for writers to connect in many groups, posting and participating there, learning from their peers and to publish articles or blog posts. Only when I learned that almost 95 per cent of all editors and journalists are on LinkedIn, I finally got in full swing.

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Wayne Breitbarth, successful author of the LINKEDIN BOOK: POWER FORMULA FOR LINKEDIN SUCCESS managed to get answers from over 900 LinkedIn users in a survey about their habits on this popular Social Media Networking site. Here is the info graphic about his findings:

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Via: PowerFormula for Linkedin Success

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Aimed at the experienced business professional who is either skeptical about LinkedIn or looking for ways to more effectively use this cutting-edge tool, Wayne Breitbarth’s simple, user-friendly guide explains how to access the full power of LinkedIn—including advice on making lasting business connections, building a unique personal brand, and generating significant business opportunities. Get more of his valuable tips here: http://www.powerformula.net/blog/. Some of his advice:

Filling out a summary of your LinkedIn profile is crucial if you want to pop up in search results.
Blogging on LinkedIn: Use this new, free feature to get more exposure for your writing and your books.
Developing a strategy for finding the right people on LinkedIn will be your ticket to success.

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Alex Pirouz advises on his helpful blog

Update or edit your skills regularly on your LinkedIn – visible for others
Move your Skills and Expertise Section to the Top of Your Profile
Arrange Your “Skills” in order of importance to you, dragging them up (only 10 top skills are shown). Once your connections start endorsing your skills, then the number of endorsements will dictate the rank of each of your skills. This also makes it important to eliminate any skills for which you don’t want to be ranked highly. The *best* you can do is ask your very best friends connected to you for “Endorsements” on specific “skills”. Of course, it helps when you also give “Endorsements” to your connections.

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Kim Brown, assistant director for Syracuse University’s Career Services department spends a good portion of her day looking over LinkedIn profiles for job seekers and students. Some of her tips for LinkedIn users include:

Adding a picture to your LinkedIn profile can make a world of difference. Studies have shown that profiles with pictures are much more likely to get clicked on LinkedIn than those without.
Keep your Facebook and your professional LinkedIn profile separate, and don’t link to Facebook from your professional LinkedIn page.

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With well over 300 million members and two people joining per second, LinkedIn is becoming more and more important as a professional networking and is by far the most dominant professional networking site. Join any or all of the best groups for writers on LinkedIn. Read also the descriptions of the best 20 groups for writers. What about you, are you on LinkedIn? And which groups did you join?

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,100 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://bit.ly/VmtVAS 111Publishing @ Google+

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Tagged: Alex Pirouz, How many users are on LinkedIn, Kim Brown, LinkedIn Groups, LinkedIn tips, Publish Articles on LinkedIn, Wayne Breitbarth, why writers should be on LinkedIn

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Published on October 05, 2014 21:15

Author Interview: Traci Lawrence

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Today’s Interview is with Author Traci Lawrence about writing her successful self-help book Accept No Trash Talk.

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Traci, how would you describe your book to someone who has not yet read it?

My book is about perseverance in the midst of trials, whether those trials deal with communication, or medical challenges. I want to help people to realize that everybody has the ability and the right to overcome great odds. My book is the voice of significantly undervalued people, but it is also the voice of anyone who has been subject to any amount of disrespect.

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How did you get the idea for the book?

The basis for the book was the disrespect that I received and witnessed in my earlier years. I wanted to show how I have pushed beyond bullying, and how numerous famous people have also done the same. I quote empowering examples of famous people in history and current events.

In addition, I got ideas from talking with people I know that feel overwhelmed by all that’s expected of them in their personal lives and careers. Some people have more money, better health, or better social skills than the majority of people in their social circles. Yet, the less-fortunate majority should not be held accountable for circumstances that are beyond their control.

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There are many excellent self-help books on the market. Why should a person choose to read your book?

My book is unique because I am unique. I am a distinctive person in several ways: I come from a background of medical, mental, and social challenges, and; I only have a bachelor’s degree. My book has several distinguishing characteristics: it’s shorter than most self-help books; it is formatted in an easy-to-follow outline, and; the language that I use is simple, everyday English. My writing should be relevant and clear to everyone because I have the common touch.

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How do you want your book to change the way that people think?

I want my book to be a platform for the promotion of the idea that everyone is “okay”. We’re all “broken”; nobody’s perfect, and that’s acceptable. Most of us are trying the best that we can with limited resources. Some groups want us to think that they are perfect. They think that they have a right to judge and devalue other people. Therefore, I want my book to raise awareness of how disrespectfully some individuals treat each other. Also, I want readers to realize that everybody deserves a chance to get ahead in life.

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Does your book have any underlying theme, message, or moral?

The underlying message of my book is that everyone has a right to live within their own truth and capabilities. Certain people shouldn’t be allowed to dictate what other people are capable of, or how they should act. Some of us have limited capabilities due to mental and medical concerns. The strongest of us are willing to push ourselves to expand our capabilities. I name such people, including historical figures and current celebrities, in my book.

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What would / could a reader or reviewer say about this book that shows they get you as an author?

One reviewer quoted a line from my book: “Everyone has a right to live within their own capabilities.”

My book is about people understanding and accepting their own capabilities. It’s also about everyone accepting the fact that not everyone operates within the same framework of values and strengths. For example, I have more medical challenges than many people, so I cannot be expected to accomplish as much as a person who has no medical concerns.

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Thinking way back to the beginning, what ís the most important thing you’ve learned as a writer from then to now?

I have learned that beta readers are invaluable. I asked a few beta readers to look at portions of my book. They gave me validation and encouragement. They also gave me tough love when they pointed out areas where I could write with more clarity, conciseness, and optimism. Most of all, they demonstrated how to organize my highly jumbled thoughts.

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How did you get published? Please share your own personal journey.

I am self-published on Amazon. I went to the Amazon website and follow the links for self-publishing.

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What general advice do you have for other writers?

I would say that a good rule of thumb is to write about that which you’re passionate. Passion always comes through; so does apathy.

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What is the best part of being a writer?

I like the fact that my edited thoughts are published for anyone to read. My writing illuminates my thought processes more than my speech does. I think that there are other people out there who think like me, so the purpose of my book is to give them a voice, too. I strongly believe that reserved people who have been undervalued need to be given a voice amidst the many loud voices in the world.

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Meet author Traci Lawrence here too:

Facebook Accept No Trash Talk book page https://www.facebook.com/Tracisebook

Google+ https://plus.google.com/u/0/114161341418207904221/posts/p/pub

Twitter https://twitter.com/aleen_traci

Pinterest http://www.pinterest.com/tracilawrence77/

Author Blog http://tracisebook.blogspot.com/

Amazon page http://amzn.to/1nWAQ3y

YouTube https://www.youtube.com/channel/UCznN3w6vzrldBkzc-2Vf-dw

Facebook https://www.facebook.com/traci.lawrence.779

Goodreads https://www.goodreads.com/author/show/8416470.Traci_Lawrence

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate Social Media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,100 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://bit.ly/VmtVAS 111Publishing @ Google+

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Tagged: Accept No Trash Talk, celebrities, disrespectful, nobody’s perfect, Self-help Book, Traci Lawrence

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Published on October 02, 2014 22:10

Amazon Pays Advances for Your Book?

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Writers everywhere get excited about an email from Amazon, where they explain a glimpse into offering a new program, a crowd-sourcing program:

Your readers and followers can decide if an e-book / audio-book will be published by Amazon – and you can keep the print rights. There will be a (small) advance, royalties and certainly Amazon’s tremendous marketing power. Here are the first details:

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Focused formats: We acquire worldwide publication rights for the e-Book and audio formats in all languages. You retain all other rights, including print.
Submit your complete! (means edited) never-before-published book and cover.
After a few days, we will post the first pages of each book on a new website for readers to preview and nominate their favorites.
Books with the most nominations will be reviewed by our team for potential publication.
Should you be selected for publication you will receive benefits that include:
Guaranteed advance & competitive royalties: You will receive a guaranteed $1,500 advance and 50% royalties on net eBook revenue.
5-year renewable terms, $5,000 in royalties: If your book doesn’t earn $5,000 in royalties during your initial 5-year contract term, and any 5-year renewal term after that, you can choose to stop publishing with us.
Easy reversions: After two years, your rights in any format or language that remains unpublished, or all rights for any book that earns less than $500 in total royalties in the preceding 12-month period, can be reverted upon request – no questions asked.
Early downloads & reviews: One week prior to release date, everyone who nominated your book will receive a free, early copy to help build momentum and customer reviews.

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Update: Not Yet Worldwide …

Amazon sent out this information (October 2):

We’ll be welcoming submissions for English-language books in Romance, Mystery & Thriller, and Science Fiction & Fantasy genres. Any adult with a valid U.S. bank account and U.S. social security number or tax identification number is eligible.

Here are the things that you should prepare to successfully submit your book:

Complete, never-before-published manuscript & book cover image – We’re looking for 50,000 words or more in Word format and a book cover image that reflects the essence and uniqueness of your book. Make sure your work is ready for others to read. Only the first pages will be posted to the website (approx. 3,000 words).

Book one-liner – A very short pitch (no longer than 45 characters) for your book that will be used on the homepage and throughout the website. Think of examples like “Space opera meets the Middle Ages” or “How far will one woman go to save her family?”

Book description- Help readers understand the content and quality of your book. Keep the description to 500 characters or less.

Your bio & picture – Give readers a chance to learn more about you. You will also have a chance to answer relevant questions regarding your book and personal story in a short Q&A section.

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We’ll also ask you to review and accept our submission and publishing agreement that grants us a 45-day exclusivity period to post your excerpt and tally nominations. If chosen for publication, you will receive a $1,500 advance, 5-year renewable term, 50% eBook royalty rate, easy rights reversions, and Amazon-featured marketing. If not, you automatically get all your rights back at the end of the 45-day exclusivity period.

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Read Behind the Lines:

The titles selected for this Amazon program will not have their books published by Amazon Publishing. This is mainly why they are not offering book editing or cover art design. Instead, Amazon is hoping to give authors another reason to exclusively publish with them and forgo submitting their titles to the trade publisher competition. Net-Royalties could be 10% of gross list after deducting everything the publisher can charge to the project – including salaries and marketing…

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Hybrid Between Trade Publishing and Self-publishing

Higher royalty rates might lead to the expectation that some of those functions are the author’s responsibility. Not only are the royalties higher than normal trade publishing royalties, Amazon offers very liberal release terms, both for rights not exercised within two years by the publisher and for situations in which the royalties are lower than expectations. Amazon will put extracts of the books on a website and call for the audience to vote for their favorites, with the most popular going on to be considered by an Amazon panel for publication.

The rights cover ebooks and audio, but you get to keep the print book. The length of term depends on how much your book makes. If the book has earned less than $500 in royalties in the previous year, then you can get the rights back after two years and if the book doesn’t bring in $5,000 royalties in the first five-year term, then you can also quit.

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Author Comments:

“As an indie author almost anything short of my soul would be worth Amazon having an interest in my book and advertising it FOR ME. We all know, selling more of one book means selling more of your other books. Usually hardcore Amazon advertising is reserved for large publishing houses with huge budgets. We get bones tossed to us when we do a good job, but a targeted campaign? When Amazon wants to sell something they do a fantastic job of it. The big attraction is the fact that Amazon can push any book into their best-seller lists with their email campaigns and promotions. For sure, it will generate more name exposure, which could lead to more sales of your other books.”

“I assume Amazon will put a promotional push behind these books like they do the Kindle First books, especially since Amazon is invested in them. 50% of a promoted book could easily make more than 70% of a non-promoted book. It also means that if you publish an additional paperback, it will indirectly benefit from whatever advertising Amazon does for your e-book and audible.”

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The offer includes an advance payment of $1,500 and 50% royalties on net e-book revenue. A 50% royalty for being published (and promoted) by Amazon sounds a reasonable deal, but “net” doesn’t mean half of the retail price. If you would like to sign up to be notified when this program launches, Amazon has started a mailing list. Details on this site: http://www.amazon.com/gp/gss/detail/29134490/ref=pe_1148920_123694410_pe_button/1?tag=skim0x9814-20

Most important of all for your success in this upcoming new program, is to have LOTS of FOLLOWERS on SOCIAL MEDIA to vote for your e-book’s and audio-book’s publishing deal with Amazon!

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,100 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://bit.ly/VmtVAS 111Publishing @ Google+

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Tagged: Amazon newsletter, book publishing deal, book royalties and advance paid by Amazon, how to become published, how to publish a book with Amazon, Publishing contract, worldwide publication rights

More about this topic:

http://whatever.scalzi.com/2013/03/06/a-contract-from-alibi/

http://savvybookwriters.wordpress.com/2011/08/15/easy-to-lose-money-a-lot/

http://emilysuess.wordpress.com/

http://savvybookwriters.wordpress.com/2011/11/23/author-beware-its-a-long-post/

http://savvybookwriters.wordpress.com/2011/12/06/how-to-choose-an-ebook-publisher-or-diy/

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Published on October 01, 2014 12:27

5 Worst Publishers – BEWARE!

Author and e-Book Builder Deena Rae wrote in one of her blogs:

“The world of publishing has always been filled with scammers, and top of the list are vanity publishers. To those who have been in the world of publishing a vanity press used to be a bad thing, but with Penguin, Random House, Simon & Schuster, and even Harlequin getting into bed with AuthorHouse / AuthorSolutions to form so-called subsidiary presses. Now there is a sheen of “respectability” to vanity publishing…

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Want to know which vanity publishers I personally find the worst? This is based just on my own research, observations and studying of lots of “publishing contracts”. Top of the list are the ones that are operating under so many names and changing them so often, one can barely keep up with listing them:

AuthorHouse / AuthorSolutions (Penguin)
Alibi, Hydra etc. (Random House)
iUniverrse, XLibris, PublishAmerica, America Star Books
General Store Publishing, Renfrew, ON
Austin & MacAuley UKThese are original comments of authors to articles about the vanity company practices“I am their client too and very much disappointed with the way my book is handled, unless it is the matter of grabbing money, it is difficult to get a response.

“The flag ship of the vanity/POD industry is sinking herself. HMS …. is going down the toilet.”

“I wish I had seen this site (and many others popping up out there) before paying … to destroy my four years of hard work.”

“Stay away from those people, do not invest a penny in …. Save yourself time, money and frustration! Buyer beware! Author beware! Writer beware!

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Authors are surprised when so-called publishers want money up front. Publishers are supposed to pay authors, aren’t they? There is nothing wrong in this. The trouble comes if the author, having signed a hefty check, is led to expect that his book will be treated in the same way as all the other books coming onto the market. To pay for publication is no guarantee that a single copy will appear on the shelves of even the local bookshop. Authors feel they have been conned, persuaded to part with money for services not rendered. If you think writers and publishers today are dodgy, get a load of the crooks and scoundrels of 18th-century London Publishing scams seem to be nothing new. Read this Salon.com article about the worst publisher of all time.

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Despite the evidence, there are still writers who fall into the trap of vanity publishing – often with open eyes. That is why as soon as one vanity publisher goes out of business, another soon fills the gap. Here are a few tips on what to look out for. Read the list in a former blog post – and BEWARE!

The expression “publisher” should be legally protected and it should be forbidden by law to call themselves publishers! Read more about vanity publishers and un-ethical publishing contracts in Stop: Vanity Publishing aka Subsidy Publishers

“The author hereby grants the publisher, during the full term of copyright, the sole and exclusive right to manufacture, print, publish and sell and to otherwise use, as set out further in this agreement, including, but not limited to, acting as agent and/or exercising any or all subsidiary rights, throughout the universe.”

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http://accrispin.blogspot.ca/2014/02/...

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Tagged: author-publishing, Book distribution, never go with a vanity publisher, platform in order to build a brand, Publishing Comparison, vanity publishing

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Published on September 28, 2014 22:00

5 Ways How You Can Beat Your Book’s Competition

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Did you notice that all of the online book sites, be it BarnesandNoble.com (they show even several slots with books in the same genre), Amazon.com and Apple’s book sales pages of your book have a listing at the bottom of the screen that says “Customers also bought” or “People who bought this book also bought …” and then it shows all the books of your competition. They are listed on print sites or e-book sites (or both).

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Write More Books

If you write more books, say between three and nine books, and readers like what you do, guess whose books appear in this paragraph? Yours! If you only publish one book, then those slots get filled with books, written by other authors. These book suggestions show that readers who liked not only, but also bought these books. A great example of a very prolific writers with more than 20 books is Jan Scarbrough. Just click on one of her books, scroll down and you will see lots of her other books shown under “Customers Who Bought This Item Also Bought…”

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Write More Short Stories

However, it might take years until you have written so many books that only yours show up as suggestions.

An even better way to promote your writing is to write and sell short stories as e-books (either self-published or traditionally). Unlike book publishers, short story publishers only hold onto exclusive rights to the story for a limited period of time. After that period of time, either the rights revert to you or they become non-exclusive. Read more about book contracts and rights in former blog posts. Your license your copyright for a certain period of time. After this period of time – specified by your publishing contract – you can then put your short story up as an e-book or put it in an e-book collection of your own (or both), without having to remove that story from the place of first publication. If you self-publish your short stories you can do whatever you want and don’t need to wait until your publishing contract expires. Short story markets will allow new readers to sample your work. Readers you would never ever reach without.

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Sampling is the Best Way to Hook a Reader

Retail businesses known the importance of sampling. Sampling in grocery stores work. I almost always buy these food novelties after I can try them. Then there are the many samples arriving in the weekly flyers, and personal products, such as shampoo or body lotions get promoted through hotels to their guests. In the past some publishers would offer the he first chapter of each book in their new book listings, but they only handed these reading samples out at book fairs or to bookstore owners. But barely anyone read them. Now, readers can download samples of any book published electronically. If you like the book, you will most likely buy the book.

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Write a FREE e-Book

It doesn’t need to be a full-length novel, just more than a short story. You certainly can implement all your other book’s sales page links, your Social Media links and even ready-to-click tweets about your book. Readers want to know more and interact with the author who’s book they are buying – not only see ads with the message: Buy my book, buy my book, buy my book … Readers rather want to see samples of your writing before they purchase more of your books.

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Start With Maximizing Your Foreign Presence – For FREE

To maximize your presence in overseas Amazon Kindle stores, just set up an Author Central account in each of those country-specific sites where your book is available. As Amazon divided the world in single countries, announce your Countdown Deals, new book launches or Free Kindle KDP Days in several languages: Order at http://www.Fiverr.com a short translation of 10 tweets in Spanish, French, German etc. for $5 / 200 words. The countries with the most usage of eReaders, according due to a survey of Bookboon are USA, UK, Netherlands, Belgium, France, Germany, Austria, Switzerland, Denmark etc.

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Make sure that not only your books, blogs and short stories, but also your social media content has substance, and that it adds real value for your audience. Substance comes from consistent interesting blog content, real-time social media engagement, superb visuals and videos, interesting infographics to increase visitor loyalty, plus a bit of individual magic. Problogger also published more practical ideas how to beat your business competition – valid for writers too.

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,100 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://bit.ly/VmtVAS 111Publishing @ Google+

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Tagged: People who bought this book also bought, Sampling is the Best Way to Hook a Reader, Write a FREE e-Book, write more books, your books competition

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Published on September 25, 2014 20:58

5 Tips for New Social Media Users

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Social media has been described as a “jungle” by many people. The reason for this is that social media has its own technology, social etiquette, and unwritten rules of usage. Many businesses have in-house social media experts, or outsource their social media needs. However, what can a novice entrepreneur or author do to navigate the Amazon jungle of Social Media? Here are some basic tips on getting started in social media:

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1. Don’t overload the system

Don’t flood the system with posts. Most people enjoy posts of cute kids and animals, inspiring or amusing quotes, or beautiful landscapes—in moderation. However, users may start to get frustrated if you share too many of them.

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2. Respect Your Audience

Respect Your Audience’s Belief System

If you want to be inclusive, make sure that you don’t post material that might beoffensive to some people. I know people that have de-friended others on Facebook, and been de-friended, because of posts that were incompatible with their values. For example, if you want to attract followers from a variety of religious backgrounds, you might want to reconsider posting moralizing photos and text. Keep in mind that your passion might not coincide with other users’ passion. For instance, some of your followers may not be interested in viewing numerous political posts–especially if they differ from their own political beliefs.

Respect Your Audience’s Time

Don’t share, or re-tweet, everything that you like; that overloads the system. It forces users to sift through more posts than they would like. “Like”ing “favorite”ing, and “1+”ing posts is sufficient, in many cases . I shared so many posts at one time—for weeks–that Google+ locked me out of the system for 24 hours. Some Facebook friends may share every inspiring, or amusing, post that they find. Most people are too busy to glance through dozens of posts, especially YouTube videos. I ignore some of their posts because I don’t have the time to look at them, or listen to them.

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3. Listen to the Experts

Members of the Google+ help community gave me valuable advice when I got locked out of Google+:

Send out fewer posts at a time, or people may delete you from their circles.
If you must send the same post out more than once a day, try to comment on it, or edit the text, in some way.

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4. Be Aware of the Distinction between the Social Media Sites:

Every social media site is unique in how it works. A Google+ friend compared Facebook to a group of friends sitting around chatting over a dinner table; Twitter is equivalent to a huge, noisy crowd in a football stadium, and; Google+ is similar to a few close friends eating pizza on a couch while watching a favorite movie.

Facebook is useful for sharing family news. It is also a platform for the discrete promotion of authors and other entrepreneurs.
Many people try to sell products and services on Twitter. People may also mention what’s happening in their personal lives.
Google+ is not a site for aggressive sales. It’s a place to interact with people in a friendly manner. Other users won’t want to be bombarded with virtual commercials. One man used this analogy: Would we want watch our favorite show and be interrupted constantly by commercials?

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5. Be Aware that Social Media Sites are more than Marketing Platforms:

People don’t want to hear constant sales pitches online, by phone, or on TV; that’s aggravating. For example, I got frustrated when one of my favorite movies was split up with continual commercials. The entire movie consisted of ten minutes of movie alternating with ten minutes of commercials. Frequent repeats of commercials, or advertisements, are also aggravating. An example of this is a certain reality show that is often interrupted by commercials that never change. In the same way, a flood of repetitive promotional posts will annoy online users.

Three experts have practical ideas on how to market yourself, your services, or your product on social media:

Jeff Bullas , in an article entitled “38 Tips on Social Media Etiquette for Business”, says that a good rule of thumb for Facebook is to divide posts in this manner: 80% personal and 20% business-related. He also states that Facebook users should respond to every comment, good or bad. On Google+, it’s important to thank people and add commentary.
Chris Makara , in his article titled “I’m Surprised by These Mistakes Made with Google+ Profiles” suggests that people engage other people, within reason. We don’t want to flood them with messages.
Krista Bunskoek has a helpful article entitled “10 Tips: How not to Use Google Plus” on SocialMediaToday.com. She also recommends Jeff Bullas’ 80% personal/20% business-related rule of thumb for posting.

In conclusion: Engagement is the main component of success on any social media site!

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About the Author: Traci Lawrence writes about her passion: communication, relationships, the value of individuals and rising above verbal bullying, or trash talk. She lives in the Northern Virginia area of the USA and teaches English, among other subjects. Please find more on her blog, and read her book: Accept No Trash Talk

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,100 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

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Tagged: Accept No Trash Talk, Author Traci Lawrence, Chris Makara, Facebook friends, Jeff Bullas, Krista Bunskoek

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Published on September 23, 2014 19:31

7 Tips to Promote Your Book for FREE

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Do you want more readers for your books and articles? There is a cornucopia of free and effective promotion tools for writers on the Internet. You can achieve these marketing goals through online activities in a fun way, as most writers already like to hang out in cyberspace, networking and blogging.

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1. Join Book Communities

As an author it is a MUST to be a member of these communities and a free (other than your time) way to introduce your book(s) and show your book titles. Join Goodreads, Wattpad, Scribd, BookMoch or Shelfari. More on my blog about book communities and for direct links. Post snippets (or chapters) of your book to excite potential readers at Wattpad – see my blog about Wattpad: 15 million readers before the book was even published.

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2. Use your signature

Never send out an email without your author’s signature. You have probably heard this advice before, but: do you use the gains of e-mail signatures to market and promote your books?

Every day you send out emails to friends, business colleagues, your lawyer or accountant, potential clients, potential readers … If you have an email signature, you are constantly sending people “passive” marketing, spreading the word about you, your brand and your books. Create your email signature right now!

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3. Involve social networks.

Show up on Google+, Twitter, Pinterest, Tumblr, Facebook and Linkedin (be at least on Google+ and one more of these networking sites). Click on “public” when posting on Google+ and your content will be immediately picked up by Google’s search engines. If you share interesting links (and your blog posts), and offer great free information, you will quickly become a favorite in these social networks. Your followers and connections on Social Media will later become your fan base, read and subscribe to your blog posts and newsletters and read / buy your books.

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4. Comment on other blogs.

Take the time to find bloggers who write about topics similar to those you write about. When they have something good to say or you can add something to what they have written, leave a comment on their blog. Each time you do so, you leave behind a link to yourself, your website, or your blog. If people who read your comment find what you have written interesting, they will click on the link to find out more about you. They may then decide to become regular blog readers or subscribers, newsletter subscribers, or book buyers.

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5. Start and maintain a blog yourself.

Blogs serve as the best tool for increasing online visibility as these are constantly updated and thus attractive for search engines. The more visible you, your book, your website, and your blog become, the more traffic (readers) your blog will attract. This means more buyers for your book now or when it is released. To create a successful blog, write about something you feel passionate about and do so often and consistently. That’s all it takes.

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6. Contribute content to e-zine article directories.

Recycle parts of your blogged book manuscript or blog posts into short articles you can post in content farms or e-zine article directories, such as Ezinearticles.com, Amazines.com, Freezine-articles.com and many more. Almost all have a resource box for a short bio and a link back to your website, book, blog, or subscription form. These articles are picked up by other bloggers, newsletter editors, e-zine editors, etc., and each time your resource box is featured. Readers click on your links to find out more about you, subscribe to your blog and newsletter or purchase your book. You can even use an e-zine article distribution services, such as http://www.submityourarticle.com, and get your articles distributed to hundreds of e-zine directories at once, making it available to hundred- thousands of new readers and possible book fans.

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7. Optimize your Amazon Page

The first step of all you can do to climb up to bestseller status:

- “autograph” Kindle books

– choose the best categories for your books and update them regularely

– add tags/keywords/subjects to your book listing for more exposure

– add lots of reviews, “About the Author” and additional information to your Amazon sales page

– get the most out of your Amazon Central account, create a brilliant authors page

– find out which part of your books your customers highlight the most on the Kindle and post it on your website or blog.

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No Money? No Problem!

Success in social media book marketing, using the tools described here, doesn’t require any financial investment. Depending on your level of involvement, it may demand a time commitment, at least in the beginning. Yet, as more you use these marketing tools, as faster you can handle them and as more visitors and buyers you will get.

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,100 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://bit.ly/VmtVAS 111Publishing @ Google+

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Tagged: Alexa Ranking, Book Marketing, book promotion, e-Zines, free e-zines, submit to blog directories, Tips for e-Zine submissions

http://www.twitter.com/111publishing

http://www.twitter.com/ebookPR

http://www.twitter.com/ebooksIntl

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Published on September 22, 2014 08:01

Let’s Meet Here Too:

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Thanks to all our visitors, readers and subscribers on http://www.Savvybookwriters.wordpress.com.

650,000 people saw, read, subscribed or commented on our publishing and book marketing blog articles.

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Let’s Meet Here Too:

http://bit.ly/VmtVAS 111Publishing @ Google+

http://bit.ly/13NFyBT ebookPR @ Google+

http://bit.ly/1e1pCCN 111publishingWorld @ Google+

http://bit.ly/19PrQAz Doris-Maria Heilmann @ Google+

http://on.fb.me/TvqDaK

http://www.goodreads.com/111publishing

http://ebooksinternational.tumblr.com/

http://www.stumbleupon.com/stumbler/111publishing

http://www.111Publishing.com

http://www.international-ebooks.com

http://www.e-book-pr.com/

http://www.Savvybookwriters.com

http://www.content-on-demand.blogspot.ca

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The goal for future blogs is to bring you always fresh and valuable information. Take advantage of these free tips on publishing and marketing your books and subscribe, just click on FOLLOW. As a blogger feel free to re-blog one of the more than 1,100 valuable articles that you think are useful for your own readers. And yes, interesting guest blogs are certainly always welcome!

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,100 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://bit.ly/VmtVAS 111Publishing @ Google+

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Tagged: blog readers, blog visitors, free tips on publishing, guest blogs, help you as an author, just click on FOLLOW, marketing tips on my blog, top tips in future blogs

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Published on September 19, 2014 15:16

The Best Reasons to Be on Google+

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Recently I typed in Google+ in order to explain something to a client and we were both thrilled to discover a 111Publishing.com article appearing on #3 at Google+ search. The same happened with another clients’ post that appeared on #3 too, when I typed in the word “Amazon” on Google. Wouldn’t you like a great ranking on Google’s Search engines too? As more people find you there, as more exposure for you books and articles… What else does it mean for your writing success? Not only writing great posts and having lots of followers on Google+ and other Social Media sites, but also improve your SEO, especially your keywords, time of posting and current topics, among other facts.

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Why it is so Important to Be on Google’s Page 1:

75% of all Google Search Engine users never scroll past the first page of search results
60% of clicks go to the Top 3 of the search results
42% of all people on the Internet click on the top-ranked result and only 23% of them on ads

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Think Seo Doesn

Search Engine Optimization, short SEO, is not about tricks or manipulating algorithms. It’s about understanding the online landscape and evolving to meet your customers where they are. It is essential to establish and/or increase your web presence as a writer.Explore more infographics like this one on the web’s largest information design community – Visually.

Source: http://www.y2m.ae/blog/the-importance-of-seo-an-infographic/

Sources:

http://www.hubspot.com

http://www.resolutionmedia.comragan.com

http://www.ragan.com

http://www.y2m.ae

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If you would like to get help in all things publishing, have your book intensively promoted and learn how to navigate social media sites: We offer all this and more for only $ 179 for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/Seminars

Or visit http://www.e-Book-PR.com/book-promo to advertise your new book, specials or KDP Select Free Days.

Please check out all previous posts of this blog (there are 1,110+ of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and to StumpleUpon.

Thanks a lot for following:

@111publishing

http://on.fb.me/TvqDaK

http://bit.ly/VmtVAS 111Publishing @ Google+

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