Doris-Maria Heilmann's Blog, page 31

Nothing New in e-Book Price Wars

MOST IMPORTANT FOR AUTHOR-PUBLISHERS:
Author Earnings Report states: Self-published authors now command more daily income from digital royalties than all the Big Five published authors combined. Why?
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In the lawsuit of 2009 it was already shown that the agreement the Big Five fought to win with Apple resulted in a reduction of profits per e-book sold. Even now some publishers price their e-books much higher than others, which certainly doesn’t improve sales. Freed from Amazon’s discounting...

Motivation for Writers

Self-doubt plagues every writer at some point, no matter how successful they are. Authors are often wondering whether their efforts are worthwhile.
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Cherish Your Visions and Accomplishments.
Write down every time you have been published or praised. Napoleon Hill advices: “Cherish your vision and your dreams as they are the children of your soul, the blueprints of your ultimate achievements.” Talk with readers and writers about your work if it is constructive. Ensure that you reach a miles...

History of Digital Content Marketing

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Do you remember these digital steps? Bill Gates encouraged users in the early 1990’s that literally anyone with a computer can publish whatever content they create. “Put your stuff on the internet and you could potentially reach billions of people”.
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What is Content Marketing?
Content marketing is different from advertising in two ways:
Content, everything you publish, (blog posts, tweets, short stories, guest blogs etc.) is on owned or earned media. Content marketing is a pull, rather t...

Free Checklist for “Passive” Book Marketing

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No author wants (and needs) to spend hours and hours every day to promote their books via social media. There are lots of small and (often) quick tasks to show your book to a target audience of potential readers. Best of all: these steps are free and require only a bit research and brainstorming. Most of the advice in our upcoming book 111 Tips on How to Market Your Book for Free explains in detail how to implement these “passive” book promotion measures (including links). Here is an exc...

AMINA: THE SILENT ONE by Fiza Pathan

Multi-author Fiza Pathan launched her latest title amonth ago – an even tougher read than her award-winning book Nirmala: The Mud Blossom.

Her latest work,Amina: The Silent One, brings vividly to life the grim realities that are facing women in India today, the grinding, filthy poverty, and debasement with which most Indian women must contend in their daily lives. This book will shock you and rip your eyes open. Through the magic of fiction, it tells an awful truth in human terms that cannot...

How to Brand Your Book Covers

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See Danielle Steel’s numerous books, a great example of cover branding

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During a recent brainstorming session with a multi-book author, I was searching for images of trade-published book covers to show her some that readers easily could recognize – belonging to a certain writer: Similarities throughout the titles, at least in the same genre.

Readers need to know at a glance what your books look like. The book cover is most important when people are browsing titles online. It must stand ou...

New Tax Rules for Authors Selling in Japan

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You might have received the news from Amazon about Japan’s consumption tax on e-books. I had to read this email about three times to fully understand it. Here is the curated text (easier to read and understand I hope) for fellow authors. Only two things are really important:

to reach a revenue of 70% your minimum e-book price needs to be at least 250 your revenue will be calculated from the net price (sales price minus 8%)
… well and maybe a third one: Avoid the number 4 or 9 in your sa...

How to Showcase Your Book to Librarians

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“Putting up walls – like some indies are familiar with – and falsifying “best-seller” lists to limit consumer access to certain titles is simply wrong” writes eBooksareForever. Expanding your readership is the program for two curated collections that make it simple to reach new readers and expand your fan base to library patrons nationwide:

Library Journal’s curated collections, SELF-e Select (promotion to libraries) eBooksAreForever (promotion and selling to libraries)

eBooksAreForever...

How Smart Authors Get Their Books into Libraries

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Library of Congress in Washington D.C. – Wikipedia

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Do you want to get your books into libraries, but don’t know how to do it? Get here the background info from librarians – and which library supplier and aggregator is the best for author-publishers!
I just read an article by Nate Hoffelder where he curated: “Why Librarians Don’t Want Your Self-Published Book”. For sure a catchy title that gets author’s attention! It was first used by Librarian Molly Wetta on her “Wrapped up in Books” blo...

Deal of the Day: Norton Internet Security

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