David Gaughran's Blog, page 9
April 22, 2018
Giving A Voice To Indies
[image error]A new organization is being formed which is aiming to give a voice to indies – the Indie Author Support Network. The idea was proposed by indie author Marie Force, and it’s still at the very earliest stages, but what I’ve heard so far is very promising indeed – particularly that it will be exclusively focused on high-level advocacy and interfacing with retailers on issues which concern indies.
I’m not a member of any writer organization. I joined one here in Ireland when I first returned home...
April 19, 2018
How To Make Killer Promo Graphics In Canva
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One area where the bar has been raised over the last few years is that of branding. The savviest authors know that branding doesn’t just make you look more professional – although that is important too – but also something which acts as a bat-signal to your specific target audience. This book is for YOU.
I said in Strangers to Superfans — releasing in just six days on 25 April! — “If pacing is the secret sauce inside most bestsellers, branding is the equivalent outside of the book.”
As part...
April 11, 2018
Please Help An Author Fight This Crazy Court Case
Christina Garner needs our help. She has been fighting a court case over the last year and is running an appeal for donations so that she can continue the fight.
If you haven’t been following this case, it is against a notorious author/box set promoter/marketer/”mastermind” teacher who goes by the name of Rebecca Hamilton – and also runs other author businesses like OTOH Books (formerly GenreCrave).
The name of Rebecca Hamilton may be familiar to you – and if it’s not, ask around. Because of...
February 8, 2018
Pre-order Strangers To Superfans Now
[image error]You can now order your copy of Strangers to Superfans: A Marketing Guide to the Readers’ Journey. I know many of you have been waiting for this one so I’ll just give you the links:
AMAZON | AMAZON UK | NOOK | APPLE | KOBO | GOOGLE
I’m excited to be gearing up for this release, as I’ve been working on the concepts behind it for a year. Here’s the blurb:
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From the author of Let’s Get Digital and Let’s Get Visible comes the book that will change how you think about marketing forever.
Stran...
February 2, 2018
The Anatomy of a Launch
[image error]Let’s Get Digital 3 has been out for a week and has sold around 3,500 copies. How did that happen? Let’s take a look…
The Book
I released Digital 2 in September 2014 and it was maybe 60% new content, but the changes were largely superficial in the sense that it was an updating of the text rather than any kind of re-imagining. I decided early on that Digital 3 would be more revolution than evolution. As I detailed in this interview with Forbes earlier this week, a lot has changed in the last f...
January 27, 2018
Final Chance To Get Let’s Get Digital 3 at 99¢
Let’s Get Digital 3 is out. Hooray! Pre-orderers will have already received their copies, but for those who prefer to wait until a book is live (I’m totally like this) you can still get it at the promotional price of 99¢. Don’t delay, as the price will rise tomorrow to $4.99. Them links:
AMAZON | AMAZON UK | NOOK | APPLE | KOBO | GOOGLE | PAPERBACK
[image error]I really hope you get a lot out of it, your support during the pre-order period was phenomenal – 2,500 writers have bought the new edition alrea...
January 19, 2018
Amazon Decoded: A Marketing Guide To The Kindle Store is FREE
[image error]Let’s Get Digital 3 was announced this week and it is going very well indeed, with 1,000 copies pre-ordered already. The amount of sharing and recommending and tweeting has been spectacular – I’m very grateful to you all.
In fact, I have a gift for you.
Amazon Decoded: A Marketing Guide to the Kindle Store is now available. And it’s FREE. All you need to do is sign up to my mailing list to get a copy. That’s it. And you can unsubscribe right after if you wish, I don’t mind at all! Really.
If...
January 17, 2018
Pre-Order Let's Get Digital 3 For $0.99
The third edition of my self-publishing guide — Let’s Get Digital — is available for the special pre-order price of just 99¢. Grab it while you can, the price will jump up to $4.99 right after the launch, which is pretty soon too: January 25. AMAZON | AMAZON UK | NOOK | APPLE | KOBO | GOOGLE | PAPERBACK I’ll get into what has changed in a moment (spoiler alert: everything), but I just wanted to stress that after the problems back in 2014, anyone can purchase this edition. It has been uploaded...
Pre-Order Let’s Get Digital 3 For $0.99
[image error]The third edition of my self-publishing guide — Let’s Get Digital — is available for the special pre-order price of just 99¢. Grab it while you can, the price will jump up to $4.99 right after the launch, which is pretty soon too: January 25.
AMAZON | AMAZON UK | NOOK | APPLE | KOBO | GOOGLE | PAPERBACK
I’ll get into what has changed in a moment (spoiler alert: everything), but I just wanted to stress that after the problems back in 2014, anyone can purchase this edition.
It has been uploaded...
January 2, 2018
New Year, Old Problem: Innocent Author Rank-Stripped For Third Time
[image error]Kristi Belcamino is really being messed around by Amazon. Yesterday morning, she was rank-stripped for the third time, and it appears to be happening every time she puts a book free – even before she hits the promo sites or moves up the charts.
Back in September, Kristi was one of the unfortunate (and innocent) authors who were unfairly rank-stripped by Amazon for several weeks. She had a BookBub promotion which catapulted her up to #3 in the Free charts on September 18, was then rank-strippe...
