Subhash Sharma

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Subhash Sharma



Subhash Sharma received his PhD from the University of Texas at Austin in
1978. He is a Professor of Marketing and Charles W. Coker Sr. Distinguished
Foundation Fellow in the Moore School of Business at the University of South
Carolina. His research interests include research methods, structural equation
modeling, pricing, customer relationship management, and e-commerce. He
has published numerous articles in leading academic journals such as the
Journal of Marketing, Journal of Marketing Research, Marketing Science,
Management Science, and Journal of Retailing. He has also authored Applied
Multivariate Techniques (1996). He reviews for a number of journals and is on
the editorial reviews boards of the Journal of Marketing, Journal of Marketing
Resea
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Average rating: 4.08 · 25 ratings · 3 reviews · 52 distinct works
Applied Multivariate Techni...

3.71 avg rating — 7 ratings — published 1995 — 7 editions
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Ehsaas ke Pal

4.50 avg rating — 2 ratings
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Management in New Age Weste...

3.50 avg rating — 2 ratings
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New Mantras in Corporate Co...

it was amazing 5.00 avg rating — 1 rating — published 2007
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Sociology of Literature

really liked it 4.00 avg rating — 1 rating — published 2013
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Management Control Systems:...

it was ok 2.00 avg rating — 1 rating — published 1988
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Development and Its Discont...

0.00 avg rating — 0 ratings — published 2015
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WHY PEOPLE PROTEST

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Braj Ki Holi : The Divine C...

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Environment and Society: Cl...

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