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Merlin Stone
Website
http://www.uwe.ac.uk/bbs/about/misc/stone.shtml
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Merlin Stone
Average rating:
3.67
·
21
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2
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21 distinct works
Consumer Insight: How to Use Data and Market Research to get Closer to Your Customer (Market Research in Practice Series)
by
Merlin Stone
,
Bryan Foss
,
Alison Bond
(Goodreads Author)
(Editor)
3.50 avg rating — 6 ratings
— published 2004
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CRM in Financial Services: A Practical Guide to Making Customer Relationship Management Work
by
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,
Bryan Foss
liked it
3.00 avg rating — 2 ratings
— published 2002 —
2 editions
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Successful Customer Relationship Marketing: New Thinking, New Strategies, New Tools for Getting Closer to Your Customers
by
Merlin Stone
,
Bryan Foss
really liked it
4.00 avg rating — 1 rating
— published 2001
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Customer Relationship Marketing: Get to Know Your Customers and Win Their Loyalty (Marketing in Action Series)
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,
Neil Woodcock
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4.00 avg rating — 1 rating
— published 2000 —
3 editions
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Winning New Customers in Financial Services: Using Relationship Marketing and Information Technology in Consumer Financial Services
by
Merlin Stone
,
Neil Woodcock
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4.00 avg rating — 1 rating
— published 1997
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Competitive Customer Care
by
Merlin Stone
,
Laurie Young
liked it
3.00 avg rating — 1 rating
— published 1992
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Field Service Management
by
Merlin Stone
,
Antony Wild
0.00 avg rating — 0 ratings
— published 1985
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Marketing and Economics
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— published 1980 —
3 editions
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Direct Hit Marketing: How to Make Direct Marketing Work (Marketing Series)
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— published 1995 —
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Product planning, an integrated approach
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