Carma Spence's Blog - Posts Tagged "grow-your-business-with-a-book"

Learn the four essentials a book that markets your business must have in place if you and the book are to be successful – no matter how you define success.

https://authorneering.com/webinarseries

This Saturday is the last online class for author entrepreneurs! This week I’m sharing the four essentials a book that markets your business must have in place if you and the book are to have the “legs” for the Authorneer’s Journey. Message if you’d like to attend.

Alas, writing a good book isn’t all you need if you want your book to grow your business. I have some of those, but they have nothing with what I do in my business! Therefore, my ideal readers for those books are probably not my ideal clients.

So, what do you need? You need a book that aligns with who you are, what you do, and what your ideal clients are looking for. That last part is key – don’t give them what you know they need, give them what they are searching for first.