Erik Qualman's Blog, page 450
August 30, 2016
Top Online Marketing Tools for SMBs
Online marketing plays an ever-growing role in our connected world, especially for small and mid-sized businesses (SMBs) – and for a good reason. Compared to other marketing venues, it is much more flexible, affordable and, in many cases, brings much greater results. The only downside is that it entails an enormous amount of micromanagement – […]
Top 5 Enterprise Security Pitfalls to Avoid
Enterprise Security is a strategic way for a company to reduce the risk of unauthorized access to information technology systems and data. Many organizations, whether small or large, rely on enterprise security to keep their data safe. There are five common pitfalls that organizations make when trying to protect their information. Assuming cybersecurity is only […]
Apple Forced to Pay Up to Ireland
Apple Forced to Pay Up to Ireland Apple is said to write a large check today to Ireland. Like $14.5 billion large. The check comes after Ireland had granted illegal state aid to Apple which helped the tech company pay less in taxes meaning they get more of the cash. Newsflash – this didn’t go […]
Brands Focus Attention to Social and eCommerce
With massive digitalization and mobilization of society underway, brands have shifted their marketing strategies to focus heavily on social and eCommerce channels. New consumer experiences have been created thanks to rapid technology advancement along with available data, and buying something has never been more convenient and enjoyable. Understanding the Consumer It is now easier […]
August 29, 2016
The VMA Highlights
What You Did (or Didn’t Miss) at the VMA’s Last Night If you missed the VMA’s last night, well…you didn’t miss much. People are saying it was by far the “tamest” VMA’s yet. Meaning no Madonna-Britney make out, Miley Cyrus twerking, or Kayne West & T-Swift feud. All we got was a lotta Rihanna, a […]
6 Invaluable Tips for Rebranding on Social Media
There is no denying that social media is the future of business marketing. The numbers clearly support this; Facebook boasts 1.71 billion monthly active users (MAUs), Twitter has over 310 million MAUs, Instagram has 500 million monthly active users while Whats App boasts over a billion users today. These numbers show the potential in social […]
August 26, 2016
Domino’s to Use Drones for Pizza Delivery
Domino’s Pizza Drones Have you ever wanted a pizza, but not wanted to interact with humans or put clothes on to answer the door? Domino’s in New Zealand has the solution. The company has announced that they will partner with drone company Flirtey to transport people’s pizza via air travel. Despite this being a great […]
10 Tools to Handle Your Business Payments
Business payments don’t have to take a lot of your time to review, make, and send thanks to the wide range of online companies that now provide business payment solutions. Many of these are low-cost online options that you can use to send business payments from any device at any time while also linking to […]
August 25, 2016
User Experience Factor To Improve Your Website
At first, the world of user experience (UX) strategy might seem overly complicated. However, any company that needs to build a strong online presence (read: just about any!) can take a few measures in order to leverage the best possible UX design practices to create happy customers. Leveraging Optimized Design The goal of any good […]
WhatsApp To Share Data with Facebook
WhatsApp To Share Data with Facebook Facebook-owned messenger app, WhatsApp, is making some changes to their privacy policy that you will want to know. In an effort to allow businesses to communicate with their one billion users, WhatsApp will share phone numbers and analytic data with Facebook in order to help the messaging app better […]
