Erik Qualman's Blog, page 410

March 17, 2017

Smart Thermostats, What Are They Good For?

Smart Thermostats, What Are They Good For? Are you considering converting your new or existing home into a smart home with smart tech gadgets? One of the smartest choices you can make is choosing a smart thermostat for a more comfortable, energy efficient, green living. The two most popular types of smart thermostats are wireless […]
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Published on March 17, 2017 09:16

March 16, 2017

How Do Leading Brands Generate Actual Leads With Social Media?

How Do Leading Brands Generate Actual Leads With Social Media? You’ve been told for years that you need to use social media to drive leads, but what gives? If you’re like a lot of marketers, you pour energy into social media marketing but don’t get very many (if any) leads out of it at the […]
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Published on March 16, 2017 12:18

5 Ways To Upgrade Company Software And Increase Efficiency

5 Ways To Upgrade Company Software And Increase Efficiency Company software can help a business achieve its objectives by facilitating various operations. Enterprises have grown to rely on different types of systems for varying core and secondary functions. However, a time comes when you have to consider upgrading your software to get more out of […]
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Published on March 16, 2017 11:30

How to Write SEO-friendly Content in 2017

How to Write SEO-friendly Content in 2017 The rules of creating SEO-friendly content change at the velocity of sound. Those tricks that were popular several years ago were changed. It goes to show that if your overarching aim is to make your blog or portal popular, you need to track the latest search algorithms and […]
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Published on March 16, 2017 10:15

Marketing Tricks Every Startup Ought to Know

Marketing Tricks Every Startup Ought to Know Startups have woken up to a reality not recognized by earlier businesses. What is that you ask? They all want to thieve and not just survive. It’s no brainer that we all want to be successful; the only variation is how we achieve it. I’ll say this in […]
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Published on March 16, 2017 09:14

March 15, 2017

Use Video to Boost Your Social Media Marketing Strategy

Use Video to Boost Your Social Media Marketing Strategy Video marketing is on a sharp rise. Videos are an excellent way to command the attention of the audience and convey the marketing message in a more interesting, engaging and productive way. In fact, more leading brands of today are taking the route of using videos […]
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Published on March 15, 2017 09:23

Sick And Tired Of Doing Social Media Visuals The Old Way? Read This

  Are your social media updates not getting attention? Are you looking for some new ways to boost engagement? Capturing people’s attention is difficult. Do you know the average human has the shorter attention span (8 seconds) than goldfish (9 seconds)? Social media has become an essential part of your business. ⅓ of the world […]
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Published on March 15, 2017 07:08

March 14, 2017

The Importance of Advice and Testing in App Development

The Importance of Advice and Testing in App Development More and more businesses nowadays are developing apps to go along with whatever services they provide, and it’s not hard to see why. Today’s consumer demands that business interactions be quick, simple, and effortless, and a streamlined, purpose-built app is perfect for delivering that kind of […]
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Published on March 14, 2017 12:24

Implementing BYOD For Your Business

Implementing BYOD For Your Business Are you thinking of letting your employees bring their own devices to work? Nearly 74% of U.S companies allow employees to use their own laptops, smart phones and tablets at the office. Benefits of the BYOD movement include lower hardware costs, technology familiarity and more productive employees. The Benefits of […]
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Published on March 14, 2017 12:00

Techie’s Perspective on How to Overcome Risk of Data Theft

Techie’s Perspective on How to Overcome Risk of Data Theft As we all know small and mid-sized enterprises (SMEs) are becoming a favorite target for cybercriminals. The recent internet security threat report from Symantec has recorded a steady increase in Spear-Phishing attacks targeting small businesses with less than 250 employees in a five-year haul starting […]
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Published on March 14, 2017 11:15