Erik Qualman's Blog, page 408

March 24, 2017

How to Measure the Value of Social Media

How to Measure the Value of Social Media The power of social media should not be underestimated. It has the potential to rapidly grow brand awareness allowing individuals to reach massive global audiences and build a following. Marketers have understood this for a while but recently, executive level managers are also starting to see the […]
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Published on March 24, 2017 06:11

March 23, 2017

4 Ways Biometric Data Enhances Your Customer Relationship Management Operations

4 Ways Biometric Data Enhances Your Customer Relationship Management Operations The rapid digitization of commercial activities across diverse business industries has played a huge role in making the world a more interconnected place. This is due to the fact that it has allowed just about anyone carry out business transactions using an internet powered device […]
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Published on March 23, 2017 10:07

Important Things to Keep in Mind to Boost Social Media Presence

Important Things to Keep in Mind to Boost Social Media Presence In today’s industry, it is most advisable to explore the power of social media to promote and grow your business. It is a platform where you can engage with millions of audience. No longer social media is considered to be only a technology, it […]
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Published on March 23, 2017 09:00

Employee Engagement Leads to Motivation, Performance, and Profit

Employee Engagement Leads to Motivation, Performance, and Profit It’s a common misconception that employee motivation is unimportant, compared with say having to work because they have no choice, when it comes to productivity. It’s also a misconception, when motivation is discussed, that all employees need to motivate them is money. The truth is that motivated […]
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Published on March 23, 2017 08:37

The 10 Step Guide to Becoming A Twitter Expert in Under 10 Minutes

More than 320 million users use Twitter every month to voice their opinions, promote their products, support customers, take polls and run campaigns; all within the boundaries of 140 characters. Even for marketers with years of experience crafting effective copy, keeping a Twitter page running smoothly is a tough task. With the average lifetime of a […]
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Published on March 23, 2017 08:20

March 22, 2017

The Innovative Changes Technology is Making on Industrial Sector

The Innovative Changes Technology is Making on Industrial Sector Technology and human life cannot be separated; society has a cyclical co-dependence on technology in our daily life, and our needs and demands for technology keep on rising. Humans use technology to travel, to communicate, to learn, to do business and to live in comfort. Technology […]
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Published on March 22, 2017 12:06

5 Ways to Earn Backlinks With Successful Video Interviews

5 Ways to Earn Backlinks With Successful Video Interviews Regardless of the industry you’re in, our digital age requires that you generate a certain amount of captivating content that can attract links. However, producing content that is interesting and informative enough for the public can be difficult, and potentially pricey. A common solution to this […]
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Published on March 22, 2017 11:42

How to Advertise to Broaden Your Audience

How to Advertise to Broaden Your Audience Although the Super Bowl is but a distant memory at this point in the year, the 51st edition of the big game yielded the most talked-about slew of commercials to date. Ad buyers estimate the cost of a 30-second Super Bowl ad jumped up to $5 million in […]
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Published on March 22, 2017 11:00

7 Ways to Save Money on Your Startup Business

7 Ways to Save Money on Your Startup Business Starting a business is never walking on rose petals. Statistics show that nine out of ten startups fail for various reasons. While failure can depend on several factors, the main one seems to be lack of financing. Successful entrepreneurs cut costs on every possible way and […]
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Published on March 22, 2017 10:05

March 21, 2017

Are You Violating Intellectual Property Rights on Social Media?

Are You Violating Intellectual Property Rights on Social Media? Social media is a brilliant way for people to communicate quickly and creatively. You can share your thoughts and ideas with emoticons or you can post photos you just took with your phone. You can even find images across the web and share them with your […]
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Published on March 21, 2017 13:19