Erik Qualman's Blog, page 394
May 19, 2017
How E-Commerce Businesses can Avoid Fraud
How E-Commerce Businesses can Avoid Fraud E-commerce is an easy place for a small business to begin operations since you don’t need a brick-and-mortar store, large staff, or massive inventory to enter the business space. Startup costs are low and smart marketing makes the potential for returns high. The largest drawback to the online shopping […]
How to Market a Small Business Online
Anyone frequented with the the challenge of making your voice heard online will agree that online marketing is not easy. That is why most small businesses consider it an expert affair and stay away from it. But in spite of these demands, there are countless businesses who actually made the web their biggest ally to […]
Minority Report Reality
Minority Report Reality Facial Recognition Using facial recognition to access buildings or even pay at stores is trending in certain parts of the world. Chinese startup Face++ is used anywhere from entering a building to using Alipay (owned by Alibaba) on your phone, all through facial recognition. The company’s tracking software places 83 connecting […]
LinkedIn: Re-Engineering the Cold Call
LinkedIn: Re-Engineering the Cold Call Why: 90% of decision makers say they don’t respond to cold outreach, while conversely 80% of warm introductions generate a sale. How: Leverage your network on LinkedIn by identifying the best path for a referral or introduction into a hot prospect. Find the warmest entry path and write introductory messages that […]
May 18, 2017
Linkedin: Why Face-To-Face Communication Cannot Be Replaced
Linkedin: Why Face-To-Face Communication Cannot Be Replaced 93% of communication is non-verbal. If you are spending all your time communicating via a screen, you are doing yourself a tremendous disservice. Great sales people understand building relationships that lead to success require a balance between online and offline communication. Research indicates people are twice as likely to remember […]
5 Offline Marketing Strategies for Online Businesses
The rise of social media marketing over the last few years has prompted many business owners to focus exclusively on their online branding strategy. Companies that seek to build a trust between their Internet presence and their customers tend to forget about the power of traditional marketing, and they often end up ignoring offline marketing […]
May 17, 2017
Siri’s New Friend
Two’s Company, Three’s a Crowd Google’s AI software, the Assistant, will soon join Siri and Alexa in the iOS sphere. With voice-based functionality and a free download process, Google hopes to integrate the convenience of voice command with its other apps like YouTube. The Assistant is yet another way Google is trying to pry its […]
The Easiest and Fastest Way to Build a Professional Website
The Easiest and Fastest Way to Build a Professional Website Suppose you don’t want to pay big money for a web designer or just want complete control of your website. The best way to save money and take complete creative control is to create your own site with a low-cost host, such as iPage. You […]
Inspiring Creativity in the Cloud – Can We Be Creative Online?
Every day, the Internet grows as a platform for collaborative creation, making it easy for people from around the world to build something together and bring life to a shared vision – even if the individuals never meet in their lifetimes. These marvels occur when we embrace the Internet less like a TV screen and […]
Change Your Passwords ASAP: Millions of Gmail and Yahoo Account Details are Being Sold on the Dark Web
Change Your Passwords ASAP: Millions of Gmail and Yahoo Account Details are Being Sold on the Dark Web References to the “dark web” conjure images of illegal activity and extra-jurisdictional transactions that defy conventional standards of law and order. The dark web’s value is in its ability to provide near-total anonymity to internet users who […]
