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James F. Richardson

Goodreads Author

Born

in Concord, N.H., The United States

Website

https://jamesrichardson.substack.com

Genre

Nonfiction, Business

Member Since

December 2019

URL

https://www.goodreads.com/pgsryb

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James F. Richardson is a Ph.D. holding cultural anthropologist who has studied American society for twenty years as a market research consultant. He has studied Americans in 40 different states and has lived all over the country, including New England, the Chicago-to-Madison corridor, Seattle and Tucson, Arizona. For nearly three years in the late 1990s, he also lived in South India studying a very different society than our own. Today, he lives with his wife, children, and dogs in sunny Tucson, Arizona where he writes nonfiction and consults with a national client base.

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James F. Richardson’s books

Average rating: 4.35 · 210 ratings · 28 reviews · 2 distinct works • Similar authors

	Ramping Your Brand: How to Ride the Killer CPG Growth Curve 4.32 avg rating — 198 ratings — 7 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Our Worst Strength: American Individualism and its Hidden Discontents 4.83 avg rating — 12 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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James F. Richardson's Blog

America's 'Simon Sinek' Problem

The world’s leading leadership guru has a new company - The Optimism Company. And it should concern us for who it leaves out, how it raises the bar on interpersonal skills to elitist new heights, and what it distracts us from.

Simon Sinek, if you have not heard of him, exploded onto the leadership industry scene in 2009 when a Seattle TEDx1 talk went viral in the true sense of the word, meaning no

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James F. Richardson wrote a new blog post America's 'Simon Sinek' Problem The world’s leading leadership guru has a new company - The Optimism Company. And it should concern us for who it leaves out, how it raises the bar on Read more of this blog post »
Aug 04, 2025 05:37AM · like
James F. Richardson rated a book it was amazing The Ideal Team Player: How to Recognize and Cultivate The Three Essential Virtues (J-B Lencioni Series) by Patrick Lencioni (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Mar 22, 2025 09:07AM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of The Ideal Team Player by Patrick Lencioni. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — The Ideal Team Player by Patrick Lencioni <iframe sandbox id="wrongBookKindlePreviewScreen">
James F. Richardson made a comment in the group Support for Indie Authors — Are professional reviews useful? topic " Tony wrote: "In my opinion, a review from someone who does not know me would be more useful, since I am looking for a critical review, not a feel good ...more "
Mar 19, 2024 02:43PM
James F. Richardson joined the group Support for Indie Authors
Mar 19, 2024 02:25PM · like

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Quotes by James F. Richardson (?)

“You ultimately need to be more of an expert on your category than any buyer you meet. You should be able to embarrass your buyer with your category knowledge.”
― James F. Richardson, Ramping Your Brand: How to Ride the Killer CPG Growth Curve

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“Within categories, relative price premiums confer a belief that the higher-priced good is, indeed, of higher quality.”
― James F. Richardson, Ramping Your Brand: How to Ride the Killer CPG Growth Curve

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