Kerrie Legend's Blog, page 5

Larson vs. Dorland Perry: “Accidental” Plagiarism, Bad Art Friend, and Pathetic Excuses of Derivative Copyright Infringement, Licensing Abuse, Copyright Ownership

The Larson vs. Dorland Perry "Bad Art Friend" case, copyright infringement, plagiarism in the writing community hit the news. Here are some of my takes and experiences.

The post Larson vs. Dorland Perry: “Accidental” Plagiarism, Bad Art Friend, and Pathetic Excuses of Derivative Copyright Infringement, Licensing Abuse, Copyright Ownership appeared first on Kerrie Legend.

10 Reasons NOT to Use a Pinterest Management Service

Find out why you may want to reconsider farming out your Pinterest account and pinning activities to a third party.

The post 10 Reasons NOT to Use a Pinterest Management Service appeared first on Kerrie Legend.

How to Use Pinterest’s Visual Search Tool

Use the Pinterest Visual Search Tool for a variety of reasons! Learn more about the ways I personally use it in my business and what you can learn from the results.

The post How to Use Pinterest’s Visual Search Tool appeared first on Kerrie Legend.

How to Customize Canva Templates for Your Brand

Thinking of investing in Canva templates? Here's how to customize Canva templates for your brand, so you can make any set truly your own.

The post How to Customize Canva Templates for Your Brand appeared first on Kerrie Legend.

Best Farmhouse Fonts for Branding and Design

These fonts are the best farmhouse fonts for branding and design. Use them for all kinds of home or design projects for that farmhouse feel.

The post Best Farmhouse Fonts for Branding and Design appeared first on Kerrie Legend.

Best Signature Fonts for Branding & Design

This collection is the best signature fonts for branding that I've used in my graphic design business. Only the best font creators included.

The post Best Signature Fonts for Branding & Design appeared first on Kerrie Legend.

How to Integrate Flodesk with Elementor

If you use Flodesk for your email subscription platform, and also love using Elementor forms, you’re in luck. There’s a way to seamlessly integrate the two in under 5 minutes. 

Forget about embeds, copying/pasting HTML code or modifying color schemes and backgrounds to get your Flodesk account to accept new data from Elementor forms. This is the easiest, fastest, least time-consuming way to integrate Flodesk with Elementor.

Get Flodesk: https://flodesk.com/c/RA1PQE
Get Zapier: https://zapier.com
Get Elementor Pro: https://elementor.com
Get my templates: etsy.com/shop/legendlandingpages

Now, there are several videos out there showing you how to embed a Flodesk form into Elementor pages, or even how to modify a Flodesk signup form to match your website. Both of these methods require Flodesk forms to be set up with specific structure, colors, buttons, etc. That’s not a good use of your time or the best way to integrate the two. In addition, you may not get Flodesk to match your website, as wonderful as Flodesk is.

Many people love how Elementor’s forms operate, look and feel. With Flodesk, while cleverly designed, the look and feel of the signup form may not be as flexible as you need it to be when presented on your website. Because you have full control over look, placement, tone, and feel with Elementor (and can even override your theme settings with it), you’ll have more power within Elementor to keep things consistent while saving loads of time on setup and configuration.

This video walks you through how to integrate the two (quite easily), so you can achieve any look and feel you desire with Elementor forms. Check it out!

Now that you know how to properly integrate both Flodesk and Elementor, I know you’re going to have such an easier time building your landing pages without the fuss of copying/pasting HTML code or modifying color/style blocks in Flodesk. I hope you found this helpful and valuable!

The post How to Integrate Flodesk with Elementor appeared first on Kerrie Legend.

10 Ways to Use a Welcome Kit Template

Welcome kits aren’t just for new client onboarding anymore. Did you know you can create so much more with a multi-purpose welcome kit template? You’re in luck… because today you’re going to learn how to get more miles out of your client welcome template kit, assuming it’s a multi-purpose one like what I’ve created for you!

Not only will you save time emailing back and forth with a prospective client/customer about how you work, what your process is, and payment arrangement details, etc., but you’ll be able to write many more useful business documents to help customers and future clients get to know you, your business, your products and services with style and ease.

Fair warning – I’ll post the first three ways to promote and communicate your business here in this post, but if you want all the ideas, including the question prompts, page lists and content ideas, you can download the free ebook below.

@import url('https://assets.flodesk.com/brandongro...
@import url('https://fonts.googleapis.com/css?fami...

html.fd-ef-5f078eb0b9c153002b5af0f3 {
font-size: 10px;
font-family: sans-serif;
line-height: 1.15;
-ms-overflow-style: scrollbar;
-ms-text-size-adjust: 100%;
-webkit-text-size-adjust: 100%;
-webkit-tap-highlight-color: rgba(0, 0, 0, 0);
}

.fd-ef-5f078eb0b9c153002b5af0f3 *,
.fd-ef-5f078eb0b9c153002b5af0f3 *::before,
.fd-ef-5f078eb0b9c153002b5af0f3 *::after {
box-sizing: border-box;
}

.fd-ef-5f078eb0b9c153002b5af0f3 body {
margin: 0;
}

.fd-ef-5f078eb0b9c153002b5af0f3 [tabindex="-1"]:focus {
outline: none !important;
}

.fd-ef-5f078eb0b9c153002b5af0f3 hr {
height: 0;
overflow: visible;
box-sizing: content-box;
}

.fd-ef-5f078eb0b9c153002b5af0f3 h1,
.fd-ef-5f078eb0b9c153002b5af0f3 h2,
.fd-ef-5f078eb0b9c153002b5af0f3 h3,
.fd-ef-5f078eb0b9c153002b5af0f3 h4,
.fd-ef-5f078eb0b9c153002b5af0f3 h5,
.fd-ef-5f078eb0b9c153002b5af0f3 h6 {
margin-top: 0;
margin-bottom: 0.7em;
}

.fd-ef-5f078eb0b9c153002b5af0f3 p {
margin-top: 0;
margin-bottom: 1rem;
}

.fd-ef-5f078eb0b9c153002b5af0f3 abbr[title],
.fd-ef-5f078eb0b9c153002b5af0f3 abbr[data-original-title] {
cursor: help;
border-bottom: 0;
-webkit-text-decoration: underline dotted;
text-decoration: underline dotted;
}

.fd-ef-5f078eb0b9c153002b5af0f3 address {
font-style: normal;
line-height: inherit;
margin-bottom: 1.4rem;
}

.fd-ef-5f078eb0b9c153002b5af0f3 ol,
.fd-ef-5f078eb0b9c153002b5af0f3 ul,
.fd-ef-5f078eb0b9c153002b5af0f3 dl {
margin-top: 0;
margin-bottom: 1.4rem;
}

.fd-ef-5f078eb0b9c153002b5af0f3 ol ol,
.fd-ef-5f078eb0b9c153002b5af0f3 ul ul,
.fd-ef-5f078eb0b9c153002b5af0f3 ol ul,
.fd-ef-5f078eb0b9c153002b5af0f3 ul ol {
margin-bottom: 0;
}

.fd-ef-5f078eb0b9c153002b5af0f3 dt {
font-weight: bolder;
}

.fd-ef-5f078eb0b9c153002b5af0f3 dd {
margin-left: 0;
margin-bottom: 0.7rem;
}

.fd-ef-5f078eb0b9c153002b5af0f3 blockquote {
margin: 0 0 1.4rem;
}

.fd-ef-5f078eb0b9c153002b5af0f3 dfn {
font-style: italic;
}

.fd-ef-5f078eb0b9c153002b5af0f3 b,
.fd-ef-5f078eb0b9c153002b5af0f3 strong {
font-weight: bolder;
}

.fd-ef-5f078eb0b9c153002b5af0f3 small {
font-size: 80%;
}

.fd-ef-5f078eb0b9c153002b5af0f3 sub,
.fd-ef-5f078eb0b9c153002b5af0f3 sup {
position: relative;
font-size: 75%;
line-height: 0;
vertical-align: baseline;
}

.fd-ef-5f078eb0b9c153002b5af0f3 sub {
bottom: -0.25em;
}

.fd-ef-5f078eb0b9c153002b5af0f3 sup {
top: -0.5em;
}

.fd-ef-5f078eb0b9c153002b5af0f3 a {
color: #000000;
text-decoration: none;
background-color: transparent;
-webkit-text-decoration-skip: objects;
}

.fd-ef-5f078eb0b9c153002b5af0f3 a:hover {
color: #4396fd;
text-decoration: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 pre,
.fd-ef-5f078eb0b9c153002b5af0f3 code,
.fd-ef-5f078eb0b9c153002b5af0f3 kbd,
.fd-ef-5f078eb0b9c153002b5af0f3 samp {
font-size: 1em;
font-family: monospace;
}

.fd-ef-5f078eb0b9c153002b5af0f3 pre {
overflow: auto;
margin-top: 0;
margin-bottom: 1.4rem;
}

.fd-ef-5f078eb0b9c153002b5af0f3 figure {
margin: 0 0 1.4rem;
}

.fd-ef-5f078eb0b9c153002b5af0f3 img {
border-style: none;
vertical-align: middle;
}

.fd-ef-5f078eb0b9c153002b5af0f3 svg:not(:root) {
overflow: hidden;
}

.fd-ef-5f078eb0b9c153002b5af0f3 a,
.fd-ef-5f078eb0b9c153002b5af0f3 area,
.fd-ef-5f078eb0b9c153002b5af0f3 button,
.fd-ef-5f078eb0b9c153002b5af0f3 [role="button"],
.fd-ef-5f078eb0b9c153002b5af0f3 input,
.fd-ef-5f078eb0b9c153002b5af0f3 label,
.fd-ef-5f078eb0b9c153002b5af0f3 select,
.fd-ef-5f078eb0b9c153002b5af0f3 summary,
.fd-ef-5f078eb0b9c153002b5af0f3 textarea {
touch-action: manipulation;
}

.fd-ef-5f078eb0b9c153002b5af0f3 label {
display: inline-block;
font-weight: bolder;
margin-bottom: 0.7rem;
}

.fd-ef-5f078eb0b9c153002b5af0f3 button:focus {
outline: 1px dotted;
}

.fd-ef-5f078eb0b9c153002b5af0f3 input,
.fd-ef-5f078eb0b9c153002b5af0f3 button,
.fd-ef-5f078eb0b9c153002b5af0f3 select,
.fd-ef-5f078eb0b9c153002b5af0f3 optgroup,
.fd-ef-5f078eb0b9c153002b5af0f3 textarea {
margin: 0;
font-size: inherit;
font-family: inherit;
line-height: inherit;
}

.fd-ef-5f078eb0b9c153002b5af0f3 button,
.fd-ef-5f078eb0b9c153002b5af0f3 input {
overflow: visible;
}

.fd-ef-5f078eb0b9c153002b5af0f3 button,
.fd-ef-5f078eb0b9c153002b5af0f3 select {
text-transform: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 button,
html.fd-ef-5f078eb0b9c153002b5af0f3 [type="button"],
.fd-ef-5f078eb0b9c153002b5af0f3 [type="reset"],
.fd-ef-5f078eb0b9c153002b5af0f3 [type="submit"] {
-webkit-appearance: button;
}

.fd-ef-5f078eb0b9c153002b5af0f3 button::-moz-focus-inner,
.fd-ef-5f078eb0b9c153002b5af0f3 [type="button"]::-moz-focus-inner,
.fd-ef-5f078eb0b9c153002b5af0f3 [type="reset"]::-moz-focus-inner,
.fd-ef-5f078eb0b9c153002b5af0f3 [type="submit"]::-moz-focus-inner {
padding: 0;
border-style: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 input[type="radio"],
.fd-ef-5f078eb0b9c153002b5af0f3 input[type="checkbox"] {
padding: 0;
box-sizing: border-box;
}

.fd-ef-5f078eb0b9c153002b5af0f3 input[type="date"],
.fd-ef-5f078eb0b9c153002b5af0f3 input[type="time"],
.fd-ef-5f078eb0b9c153002b5af0f3 input[type="datetime-local"],
.fd-ef-5f078eb0b9c153002b5af0f3 input[type="month"] {
-webkit-appearance: listbox;
}

.fd-ef-5f078eb0b9c153002b5af0f3 textarea {
resize: vertical;
overflow: auto;
}

.fd-ef-5f078eb0b9c153002b5af0f3 fieldset {
border: 0;
margin: 0;
padding: 0;
min-width: 0;
}

.fd-ef-5f078eb0b9c153002b5af0f3 legend {
color: inherit;
width: 100%;
display: block;
padding: 0;
font-size: 2.0999999999999996rem;
max-width: 100%;
line-height: inherit;
white-space: normal;
margin-bottom: 0.7rem;
}

.fd-ef-5f078eb0b9c153002b5af0f3 progress {
vertical-align: baseline;
}

.fd-ef-5f078eb0b9c153002b5af0f3 [type="number"]::-webkit-inner-spin-button,
.fd-ef-5f078eb0b9c153002b5af0f3 [type="number"]::-webkit-outer-spin-button {
height: auto;
}

.fd-ef-5f078eb0b9c153002b5af0f3 [type="search"] {
outline-offset: -2px;
-webkit-appearance: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 [type="search"]::-webkit-search-cancel-button,
.fd-ef-5f078eb0b9c153002b5af0f3 [type="search"]::-webkit-search-decoration {
-webkit-appearance: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 ::-webkit-file-upload-button {
font: inherit;
-webkit-appearance: button;
}

.fd-ef-5f078eb0b9c153002b5af0f3 output {
display: inline-block;
}

.fd-ef-5f078eb0b9c153002b5af0f3 summary {
display: list-item;
}

.fd-ef-5f078eb0b9c153002b5af0f3 template {
display: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 [hidden] {
display: none !important;
}

html.fd-ef-5f078eb0b9c153002b5af0f3,
html.fd-ef-5f078eb0b9c153002b5af0f3 body {
width: 100%;
height: 100%;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-control {
width: 100%;
display: block;
box-shadow: none;
-webkit-transition: all 0.4s;
transition: all 0.4s;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-control::-webkit-input-placeholder {
color: inherit;
opacity: 1;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-control::-webkit-input-placeholder,
.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-control::-moz-placeholder,
.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-control:-ms-input-placeholder,
.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-control::placeholder {
color: inherit;
opacity: 1;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-description {
margin: 5px 0 0 0;
font-size: 0.9em;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-feedback {
margin: 5px 0 0 0;
font-size: 0.9em;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-group {
margin: 0 0 1.5rem;
position: relative;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-group.fd-has-success .fd-form-feedback,
.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-group.fd-has-success .fd-form-check {
color: #02dba8 !important;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-group.fd-has-success .fd-form-control {
color: #02dba8 !important;
border-color: #02dba8 !important;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-group.fd-has-success .fd-form-feedback {
display: block;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-group.fd-has-error .fd-form-feedback,
.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-group.fd-has-error .fd-form-check {
color: #eb3d3b !important;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-group.fd-has-error .fd-form-control {
color: #eb3d3b !important;
border-color: #eb3d3b !important;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-form-group.fd-has-error .fd-form-feedback {
display: block;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-btn {
cursor: pointer;
display: -webkit-inline-box;
display: inline-flex;
box-shadow: none;
text-align: center;
-webkit-transition: all 0.4s;
transition: all 0.4s;
-webkit-box-align: center;
align-items: center;
text-shadow: none;
white-space: normal;
-webkit-box-pack: center;
justify-content: center;
text-decoration: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-btn.disabled,
.fd-ef-5f078eb0b9c153002b5af0f3 .fd-btn:disabled {
opacity: 0.8;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-btn p {
margin: 0;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__container {
margin: 0 auto;
overflow: hidden;
position: relative;
max-width: 745px;
background: #ffffff;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__background {
top: 0;
left: 0;
width: 100%;
height: 100%;
position: absolute;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__background.solid {
display: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__background.wave {
top: 140px;
left: 50%;
width: auto;
height: auto;
-webkit-transform: translateX(-50%);
transform: translateX(-50%);
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__background.diagonal>div {
width: 100%;
height: 100%;
display: block;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__wrapper {
display: -webkit-box;
display: flex;
position: relative;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__left {
-webkit-box-flex: 1;
flex: 1 1;
display: -webkit-box;
display: flex;
padding: 5.5% 0 5.5% 5.5%;
-webkit-box-align: center;
align-items: center;
-webkit-box-pack: center;
justify-content: center;
}

@media (max-width: 767px) {
.fd-ef-5f078eb0b9c153002b5af0f3 .ff__left {
display: none;
}
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__right {
-webkit-box-flex: 0;
flex: 0 0 47.65%;
display: -webkit-box;
display: flex;
padding: 5.5%;
max-width: 47.65%;
-webkit-box-orient: vertical;
-webkit-box-direction: normal;
flex-direction: column;
-webkit-box-pack: center;
justify-content: center;
}

@media (max-width: 767px) {
.fd-ef-5f078eb0b9c153002b5af0f3 .ff__right {
-webkit-box-flex: 0;
flex: 0 0 100%;
padding: 30px 30px 40px;
max-width: 100%;
}
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__image {
width: 100%;
height: 0;
position: relative;
padding-top: 100%;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__imageInner {
top: 0;
left: 50%;
height: 100%;
display: block;
padding: 0;
overflow: hidden;
position: absolute;
-webkit-transform: translateX(-50%);
transform: translateX(-50%);
background-size: cover;
background-image: url('https://usercontent.flodesk.com/fd51a...
background-position: center;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .circle .ff__imageInner {
width: 100%;
border-radius: 50%;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .square .ff__imageInner {
width: 100%;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .rectangle .ff__imageInner {
width: 75.7%;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__form {
color: #000000;
width: 100%;
margin: 0;
font-size: 16px;
text-align: center;
font-family: Helvetica, sans-serif;
font-weight: 400;
line-height: 1.5;
letter-spacing: 0.16px;
text-transform: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__title {
color: #000000;
width: 100%;
margin: 0 0 20px;
display: block;
font-size: 48px;
text-align: center;
font-family: brandon-grotesque, sans-serif;
font-weight: 400;
line-height: 1.2;
letter-spacing: 0.16px;
text-transform: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__title p {
margin: 0;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__subtitle {
width: 100%;
margin: 0 0 25px;
display: block;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__subtitle p {
margin: 0;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__fields {
margin: 0 0 15px;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-has-success .ff__fields {
display: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__fields>*:last-child {
margin-bottom: 0;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__control {
color: #ececec;
border: 1px solid #ffffff;
height: 46px;
display: block;
padding: 12px 20px;
font-size: 12px;
background: transparent;
text-align: left;
font-family: Helvetica, sans-serif;
font-weight: 400;
line-height: 20px;
border-radius: 23px;
letter-spacing: 0.12px;
text-transform: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-has-success .ff__footer {
display: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__button {
color: #ffffff;
width: 100%;
border: 1px solid #ffffff;
display: inline-block;
padding: 12px 20px;
font-size: 12px;
background: transparent;
text-align: center;
font-family: Helvetica, sans-serif;
font-weight: 400;
line-height: 20px;
border-radius: 23px;
letter-spacing: 1.2px;
text-transform: uppercase;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__success {
display: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-has-success .ff__success {
display: block;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__success>*:last-child {
margin-bottom: 0;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__error {
margin: 15px 0 0 0;
display: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-has-error .ff__error {
display: block;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__error>*:last-child {
margin-bottom: 0;
}










 

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Client Onboarding Welcome Kit
Let’s start with the obvious. Emailing back and forth is cool; new client onboarding welcome packets are even cooler. Unless you really like email and keeping track of what you’ve communicated.

A welcome kit serves as a reference guide to give new clients information on how things operate in your business. It can also help you establish your brand further, creating a professional, branded look, and provide your client with a sense of confidence in doing business with you. What are the expectations? What’s the timetable for completing the project? How does the work get done and by whom? What documents need to be provided for you to get the job done? These are things that can be communicated in a client onboarding welcome kit.

A solid, informative new client welcome kit iis going to have about 24 pages to it. It’ll help you set the tone, lay out the terms of the project, communicate expectations, and inform your new client about the payment terms. These are the recommended pages I would include as part of your new client welcome kit, which you can find in the shop:

Cover
Introductions
Mission and Values
About Me/Us
Meet the Team
What to Expect
How I Work
Process Description
Communication Guidelines
Project Summary
Project Timeline
Important Dates
Tools & Resources
Client Checklist
What I Need from You
FAQs
Payment Schedule
Payment Plan
Payments & Cancellations
Client Invoice
Next Steps

Purchase of a New Product
Some products require some explanation, and a welcome kit to the product is the perfect way to do just that as well as introduce other related or helpful products.

Here are some things to cover in the product welcome kit: 
1) How do they access the product?
2) Are there supporting links to resources?
3) How do they use the product?
4) What software will help them further?
5) Where should they go for support on the product?
6) Answer any FAQs about the product, especially how-to’s and future releases/improvements

Show your customer other products they’d most likely benefit from by introducing “related products” into your new purchase welcome kit. They might not have scoped out your entire shop, and it’s happened to me before as well, just as a customer, where I was completely unaware of a bundle, a membership option, or other products the creator had that would assist me with a project more in full. Here, use the product showcase pages referenced in the multi-purpose welcome kit on my shop. You can build a mini catalog of sorts to showcase your other offerings. Product intro kits don’t have to be complicated. But used correctly, and containing enough information, these could lead to additional sales you might not have made without it.

These are the recommended pages I would include as part of your product introduction kit, which many pages are included in the welcome kit located find in the shop:
Cover
Introductions
About Me/Us
Product Description
Tools & Resources
FAQs
Payments & Cancellations
Next Steps
Related Products / Promotional Page

Once you’ve made a welcome kit for your new product, be sure to mention to the customer in the product description that your helpful tips and resources, along with instructions are included as part of their download. This helps reassure the customer that they’re going to get the assistance necessary to use their product or download to the fullest capability possible. On my own download sheets for digital products, I tend to mention my membership, my flagship product. Don’t be afraid to add a few calls to action in your kit.

New Subscriber Signup
Go beyond the welcome email, because that is something that “has been done”. Give your new readers the dirt they’ve always wanted.

Who are you?
What are you doing currently in your business?
What’s unusual about you?
How did you get where you are today?
What was your path to what you do now?
What’s your specialty?
Do you have a list of products you’d like to highlight?
What websites do you run?
Tell them a little bit about your personal life – family, marriage, what you do during the day, or a behind-the-scenes look at your office space!

The goal here is to welcome them into your worldview. Give them insight into what you’re about, who you are, what you offer, and how you can help them. After all, it’s about what’s in it for them, not you, right?

It’s pretty easy to craft that introductory welcome email, but it’s a bit tougher to decide how to steer your new reader to what to do next. The options are endless, right? Just think about it. Take a step back. What do you want them to do next? “I want them to buy from me, dammi!”

Right? Well, they might not be ready to buy just yet. They could be lurking, kicking tires, pondering, and working on their trust level with you. But the important thing is to give them direction, well two, actually. A safe route for “tire kickers” is to direct them to additional resources you have, along with low-risk offers that are under $10. This will help you introduce them to some of your best collection of information, and will continue their path with you towards a level of trust.

For example, you might have a $7 download that is filled with all sorts of goodies as an introductory “power pack”, similar to what I offer on my own site for new subscribers. Or, you can get them into your resource library where a bunch of your ebooks or business resources are. Your new subscriber might be wanting something specific, and may have no use for your flagship product or huge masterclass. But, they might be a customer of yours for something more niche or specific.

I’m a prime example of a specific solution seeker. I may not have a use or a need for a blogger’s masterclass or big product offer, but I may need something specific to solve a challenge I’m having. Keep that in mind when you introduce your new subscriber to your paths. Path 2 or the “direct move to kill” approach is much more in-your-face, but still effective.

A compelling offer that offers a solution or full system approach to solving a challenge, combined with an attractive price, can be introduced in your new subscriber welcome kit, even if you haven’t taken their temperature or pre-qualified them yet for level of interest.

I’ve made some instant purchases in the past (spontaneous, excitement-driven) that have been great, and some that have been instant buyer’s remorse type purchases. To be honest, I’ve only asked to be refunded on a digital product one time in my life, and that was for a “blogger cookbook” that was backed with a 100% satisfaction guarantee, was $27, and only had 5 actual pages of incomprehensible mix-and-match content which was info lifted from the internet. It’s products like that which give online customers reason to pause and check you out before investing in anything… so path 2 leading to a flagship product or anything over $10 better be good, and it needs to be full of valuable info. #justsaying

Now that you have the first three, are you curious about the other 7 documents you can create from the multi-purpose welcome kit template? Enter in your details below and I”ll send it to you for free.

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text-transform: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-has-success .ff__footer {
display: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__button {
color: #ffffff;
width: 100%;
border: 1px solid #ffffff;
display: inline-block;
padding: 12px 20px;
font-size: 12px;
background: transparent;
text-align: center;
font-family: Helvetica, sans-serif;
font-weight: 400;
line-height: 20px;
border-radius: 23px;
letter-spacing: 1.2px;
text-transform: uppercase;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__success {
display: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-has-success .ff__success {
display: block;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__success>*:last-child {
margin-bottom: 0;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__error {
margin: 15px 0 0 0;
display: none;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .fd-has-error .ff__error {
display: block;
}

.fd-ef-5f078eb0b9c153002b5af0f3 .ff__error>*:last-child {
margin-bottom: 0;
}










 

Welcome Kit Idea Generator

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The post 10 Ways to Use a Welcome Kit Template appeared first on Kerrie Legend.

New Canva Template – Lifestyle Solitude

BUY NOW

Announcing the arrival of the “Lifestyle Solitude” Canva template! This is a quiet, minimalist Canva template designed for lifestyle bloggers.

This set is available in a variety of different page counts, ranging from 10 to 100. A full 500+ Canva template set is planned! This could make for a truly beautiful, simplistic and stylish Canva ebook.

I fell in love with the simplicity of this design, and airy use of space. Sometimes, less is truly more. Enjoy!

Be sure to check out the entire store for all of my special Canva templates. Start creating gorgeous lead magnets and value-adds for your readers!

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Lead magnets are one of the best ways to grow your email list with subscribers who actually want what you’re offering but… you may struggle when it comes to creating them. That’s why I create templates to make things easier for my readers to attract their own audience and provide them with value-added content.

The post New Canva Template – Lifestyle Solitude appeared first on Kerrie Legend.

Pinterest Changes for 2020

Pinterest recently came out and said they're going to favor and place more preference on new images and content rather than old pins. Read my opinions on some things floating around out there!

The post Pinterest Changes for 2020 appeared first on Kerrie Legend.