Michael J. Marx's Blog, page 7

Church

For all of my life until recently, I have been going to church: usually multiple times per week. As a child, kids group and youth group became the inner circle of my best friends. I think church helped me stay out of a lot of trouble.

A couple of years ago we moved back from Germany and, essentially, were on the move in an RV looking for the right place to settle down. This time of disconnected traveling has allowed me to get closer to God yet more distant from fellowship with other believers...

Being versus Doing

God has called us to BE a new creature, wholly acceptable to Him.

Today I write to Human Doings … those people who are defined by what they do. This is in contrast to the Human Beings who are defined by what they are.

A few weeks ago, I made a daily game plan template to define everything I generally wanted to get done in a day. This made me feel better because I had an agenda, a purpose for each activity and a framework for getting it done. I like having a plan and I get a lot done on an ave...

Niche Marketing

Often I get questions about the best way to niche market. In truth, I feel the only way to successfully market to a niche happens when you really know your client’s demographics; e.g. age, gender, location, career, income level, and even hobbies. This can take several years and careful planning. The astute business person keeps statistics about who is buying your services and how they are buying. All this information should be stored separately from any session notes and specific data about y...