Malini Chaudhri's Blog - Posts Tagged "amazon"

STRATIFYING BOOK SALES

Book selling strategies fall under the broad umbrella categories of Inbound Marketing and Outbound Marketing.

Sales in the new era of internet have been streamlined into several elite categories. Authors should stratify their sales - in alliance to channels that aspire beyond simply the genre.

*Affiliate links
*Personalized E commerce as with Facebook Pixel on your Magento e-commerce store
*Pay per click and conventional selling as in
banners and classified adverts
*Literary agents. These are great favourites who know all significant others in the hidden marketplace.
*Influencer marketing. Place your book, links, authors page and money in the platform of a prominent organization. Benefactors often remain under cover, but books mysteriously move.
*Giveaways and book deals based on marketing budgets. Authors pay their publishers for select number of books at wholesale rates that will be nominated for giveaways.
*Discounted deals and free deals in KDP Select Programs.
*Contests and prizes against books. Offer an Amazon Gift card or voucher against, for example, a four word summary of the book.
*Locate Libraries and Library Cats that swap books and get authors viewed. Activate links to their compatible book stores worldwide.
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Published on August 07, 2017 05:15 Tags: amazon, authors, books, e-commerce, influencer-marketing, sellers