How to Make People Do What You Want Quotes

“Robert Cialdini, the author of Influencer and Pre-Suasion: A Revolutionary Way to Influence and Persuade, once wrote: “It’s not about your message, but the skill you put into crafting it, that matters.”
― James W. Williams, How to Make People Do What You Want: Methods of Subtle Psychology to Read People, Persuade, and Influence Human Behavior

“A person's mindset is the most powerful attribute to their character and who they are, as your mindset is to yours. It doesn’t matter what the physical reality is for someone; their mindset will dictate everything. If they feel defeated, they are defeated,”
― James W. Williams, How to Make People Do What You Want: Methods of Subtle Psychology to Read People, Persuade, and Influence Human Behavior