The Biker's Guide to Business Quotes

“In other words, there should be no big “Aha!s” along your route. Talk to any good bikers and they will tell you how important it is for there to be few, if any, big “Aha!s” along the way. That’s because a surprise like this usually spells trouble and signals the fact that we didn’t take the time to understand and account for all known factors along our ride. And that can be hazardous to our health.”
― Dwain M. DeVille, The Biker's Guide to Business: When Business and Life Meet at the Crossroads

“The real danger to your organization’s health in embracing the strategic mind-set comes when you and your employees focus more on the prize than on the path, causing everyone to value the big “Aha!” over the routine. Not completing the tasks that comprise the routine will eventually slow down the best-run organizations and devastate the not-so-well-run organizations.”
― Dwain M. DeVille, The Biker's Guide to Business: When Business and Life Meet at the Crossroads