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Hype: How Scammers, Grifters, and Con Artists Are Taking Over the Internet—and Why We're Following Hype: How Scammers, Grifters, and Con Artists Are Taking Over the Internet—and Why We're Following by Gabrielle Bluestone
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“social media sites prime us to expect rewards by constantly providing us with variability. This reward expectation triggers dopamine neurotransmitters in our brain, “creating a focused state, which suppresses the areas of the brain associated with judgment and reason while activating the parts associated with wanting and desire.”150”
Gabrielle Bluestone, Hype : How Scammers, Grifters, and Con Artists Are Taking Over the Internet—and Why We're Following