Trade-Off Quotes

“...A well-written, well-organized book packages the author's brain. It is the purest, richest, most complete way to take what's inside one person's brain and move it into another person's brain...As long as society finds it valuable to consume the stories, research, and thoughts of its intellectual leaders, the basic idea of the book should endure. Paper books will get pressured by electronic versions over time, but the art form should remain vital.”
― Kevin Maney, Trade-Off: Why Some Things Catch On, and Others Don't