24 Assets Quotes

“To gain some perspective”
― Daniel Priestley, 24 Assets: Create a digital, scalable, valuable and fun business that will thrive in a fast changing world

“Assets are unique to your business. Tools are available for everyone to use. Struggling businesses obsess over tools. They put hours of research into understanding the features of a CRM system; get excited about auto-responder software; read blogs about shopping carts and which colour button has the highest click-through rate. Successful businesses obsess over their assets. They focus on capturing powerful stories on video”
― Daniel Priestley, 24 Assets: Create a digital, scalable, valuable and fun business that will thrive in a fast changing world

“When you know what you want, find an environment where it would be normal to achieve”
― Daniel Priestley, 24 Assets: Create a digital, scalable, valuable and fun business that will thrive in a fast changing world

“To build brand assets, focus on three key areas: the philosophy, the identity and the ambassadors of the brand.”
― Daniel Priestley, 24 Assets: Create a digital, scalable, valuable and fun business that will thrive in a fast changing world