Your Presentation is a Joke Quotes

“People want to feel good. They want to be happy. Scientific studies have shown that when a person smiles or laughs, his endorphins are raised, which makes him feel good. If you are the person who makes him feel that way, he will start to like you and become more likely to do business with you.”
― Marshall Chiles, Your Presentation is a Joke: Using Humor to Maximize Your Impact

“Comedian Darryl Lenox says that it is essential for comedians to make that emotional connection in the first minute or else you will be fighting an uphill battle the rest of the show.”
― Marshall Chiles, Your Presentation is a Joke: Using Humor to Maximize Your Impact

“So, at the end of the day, humor works by distracting a person long enough to lower his resistance to the new information and then makes a positive association with the person/brand/computer screen that provided that humor to him. The reality is that people want to be entertained more than they want to be educated. Brand owners have gotten wise to this and now connect with consumers by providing information in an entertaining manner. It’s what the ad agency world has dubbed “infotainment.” The new school of business teaches that if you do not deliver your information via infotainment, you lose out to those who do.”
― Marshall Chiles, Your Presentation is a Joke: Using Humor to Maximize Your Impact

“Art and Fear by David Bayles and Ted Orland.”
― Marshall Chiles, Your Presentation is a Joke: Using Humor to Maximize Your Impact