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Designing for Service: Key Issues and New Directions Designing for Service: Key Issues and New Directions by Daniela Sangiorgi
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“service designers help organizations to engage with and develop their own design narrative and share in the knowledge that it unlocks. Through this deeper organizational system engagement, service designers shift their views from being ‘the’ designers to facilitating new ways of ‘designing’.”
Daniela Sangiorgi, Designing for Service: Key Issues and New Directions