The Success Sutra Quotes

“Restraint is the key to regeneration and hence, also, sustainability.”
― Devdutt Pattanaik, The Success Sutra: An Indian Approach to Wealth

“Within every fortune (the pot of gold) lies wisdom, an idea to be trusted: a belief that makes success sustainable.”
― Devdutt Pattanaik, The Success Sutra: An Indian Approach to Wealth

“All information is incomplete, and all readings distorted by personal prejudice. And yet we have to take decisions all the time and hope the results favour us.”
― Devdutt Pattanaik, The Success Sutra: An Indian Approach to Wealth

“Often in business we take decisions based on how we interpret the situation, not being sure of whether the call we have taken will work or not. When it works, we are often taken by surprise. But the world at large demands an explanation.”
― Devdutt Pattanaik, The Success Sutra: An Indian Approach to Wealth

“The notion of karma is unique to Indian thought. No action exists in isolation. Every decision impacts the ecosystem. Karma is often mistaken for the adage, “As you sow, so shall you reap.”
― Devdutt Pattanaik, The Success Sutra: An Indian Approach to Wealth

“Business is about seduction. To increase market size, we have to seduce customers who have never used our product or service.”
― Devdutt Pattanaik, The Success Sutra: An Indian Approach to Wealth

“no decision is right or wrong. Decisions can be beneficial or harmful, in the short-term or long-term, to oneself or to others. Essentially, every decision has a consequence, no matter which rule is upheld and which one is ignored. This law of consequence is known as karma.”
― Devdutt Pattanaik, The Success Sutra: An Indian Approach to Wealth

“Rules always change in times of war and in times of peace, as they do in times of fortune and misfortune.”
― Devdutt Pattanaik, The Success Sutra: An Indian Approach to Wealth

“Indian sages avoided the written word as they realized ideas were never definitive; they were transformed depending on the intellectual and emotional abilities of the giver as well as the receiver.”
― Devdutt Pattanaik, The Success Sutra: An Indian Approach to Wealth