Neuro Web Design Quotes

“Our brains are built to process pictures, and we think in pictures, so presenting information as pictures is the most efficient way to present information to people.”
― Susan M. Weinschenk, Neuro Web Design: What Makes Them Click?

“What does happen is that if we give them a gift, we will trigger a feeling of indebtedness—a feeling of indebtedness that they’ll want to get rid of by responding with gifts or favors.”
― Susan M. Weinschenk, Neuro Web Design: What Makes Them Click?