Google+ Hangouts for Business Quotes

“Communication without a specific focus is just noise. It achieves little beyond taking time and energy.”
― David Amerland, Google+ Hangouts for Business: How to use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time

“We are hard-wired to engage with those we trust, and this hard-wiring has led to a constant push for greater interaction and connection on the Web.”
― David Amerland, Google+ Hangouts for Business: How to use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time

“The dictum that “online you are the content you create and the content you share” takes on new shape and form and obviously power when it comes to Hangouts on Air”
― David Amerland, Google+ Hangouts for Business: How to use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time

“The greatest challenge on the Web in the twenty-first century is to connect with your target audience in a way that enriches both them and you.”
― David Amerland, Google+ Hangouts for Business: How to use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time

“Real-time marketing is not for everyone. To take advantage of it, you need to have a clear idea of what it is you want to achieve through it.”
― David Amerland, Google+ Hangouts for Business: How to use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time

“To succeed in the digital realm, technology has to provide a strong disruptive element right from the start. If things cannot be done differently , a transition to digital is not going to be compelling enough for a wide enough adoption to create sustainability.”
― David Amerland, Google+ Hangouts for Business: How to use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time