DesignDirect - how to start your own micro brand Quotes

“Virtually every presentation piles long incoherent drifts of typo-ridden text onto images randomly stolen from the Internet without a thought for crediting the source. Some presenters even turn their backs on the audience to read straight from the screen. This is bad enough in class; in a client meeting, it would be disastrous.”
― Roger Ball, DesignDirect - how to start your own micro brand

“Designers don’t like to write. One of the things they appreciate about design school is the near absence of writing. Designers prefer tactile problem-solving that doesn’t demand writing, or even words – it’s thinking on the run, fun, fast, satisfying and productive. Times flies happily as visual questions emerge and resolve in a visceral realm of creation far removed from the specificity of words. This delicious state of meditative awareness has been called ‘flow’ by researchers trying to define the process of design.”
― Roger Ball, DesignDirect - how to start your own micro brand

“When the Royal College of Art was founded in London in 1837 – as the Government School of Design – its explicit aim was to reduce demand for foreign imports by raising the quality of domestic goods through superior design. The government wanted Britain to be an exporter, not an importer, and believed that well-designed and well-made products sell better everywhere than shoddy ones do. Teaching good design would be ultimately beneficial for the economy. This logic has informed government support for design schools ever since.”
― Roger Ball, DesignDirect - how to start your own micro brand