Building a StoryBrand 2.0 Quotes

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Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen by Donald Miller
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“The first mistake brands make is failing to focus on the aspects of their offer that will help people survive and thrive. All great stories are about survival—either physical”
― Donald Miller, Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen
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