The Business Idea Factory Quotes

“Ericsson discovered that students in all groups had remarkably similar backgrounds and the only difference between them was the amount of practice time. By the age of 20, exceptional students had practiced on average 10,000 hours; good pianists and violinists 8,000 hours and those most likely to become music teachers 4,000 hours.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“The biggest blocks to creativity are striving for perfection and fear of risk. Failures and imperfection are essential components of the successful idea generation process.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“When you think about your task just before sleep, it’s the same as telling your subconscious, “Here is a question I need an answer for. Please generate ideas for me.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“In the process of generating new ideas, Walt separated his thinking into 3 stages: Dreamer, Realist and Critic.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Final checklist To significantly increase the quantity and quality of ideas that you generate, reading this book isn’t enough. You need to make principles from this book a part of your own habits. Below you will find the 7 most fundamental principles of creating successful business ideas. Write them down on a sheet of paper and hang it near the desk where you work or near your bed. Over the next 3 weeks, think for at least 15-30 minutes per day about ideas using these principles. These can be ideas that will help you improve your business, achieve your dreams or make your life more interesting. I promise you that by the end of these 3 weeks you will notice a significant jump in your creative performance. 1. Collect raw materials. Ideas are combinations or modifications of other ideas. The more you know the ideas of other people and the more life experiences you expose yourself to, the more creative raw materials you have. The more creative raw materials you have, the more combinations your subconscious mind will be able to make and the more likely you are to create new valuable and interesting ideas. 2. Set the task for the subconscious mind. Your subconscious mind is a powerful thinking mechanism, but it remains idle if you haven’t given it a task. Once you begin giving your subconscious questions to think about regularly, you will notice how the quantity and quality of your ideas will skyrocket. 3. Separate analyzing and generating ideas. When you are analyzing ideas, your analytical brain blocks your superfast creative brain from thinking. To let the creative brain do its work, separate the processes of analyzing and generating ideas. 4. Think and rest. The most effective thinking algorithm is the following: think about a problem for an extensive period of time, forget about the problem and rest, occasionally think about the problem for few minutes and forget about it again. The incubation period when you don’t think about the problem is essential for your subconscious mind to process millions of thoughts and combinations of ideas, however to give it a task you need to think for some time about the problem consciously. 5. Generate many ideas. In creative thinking, quantity equals quality. You can’t generate one great idea. However, you can generate many ideas and select one or several great ideas out of them. 6. Have fun. Your subconscious mind thinks most effectively when you have fun. When you are serious, you are very unlikely to create really creative and valuable ideas. 7. Believe and desire. Believe that you will generate great ideas and have a burning desire to generate them. If you do, great ideas will come to you in abundance and sooner or later the problem will be solved. Once you have made these 7 principles a part of your own creative habits, glance through the book again and practice other principles and techniques. In a year’s time of practicing generating ideas regularly, you will become a world-class creative thinker. The skill of creating ideas will make your business successful and your life an adventure. I wish you good luck in creating successful ideas and in achieving all your dreams in business.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“The more you practice creative thinking, the quicker high-quality ideas will come to your head.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Finally, many people tend to concentrate on why the idea won’t work rather than how to make it work or what potential it may have.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Secondly, many people are too concentrated on their past experience and make predictions about the future based on what worked in the past.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“there are 3 major reasons why people say “It won’t work” even to the world’s greatest ideas: Firstly, people are often averse to the unknown”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“For an idea generation session, extract yourself from your everyday surroundings and go to a café, a library or a park. Thinking about ideas for 2 hours at an unusual location may bring you more ideas than a day of staring at the computer screen in the office. Don’t think too hard about where to think, because any place that you don’t visit regularly will stimulate your creative brain.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“SCAMPER Remember what ideas are created from? Ideas are modifications or combinations of other ideas. SCAMPER (Substitute, Combine, Adapt, Magnify or Minimize, Put to other use, Eliminate, Rearrange or Reverse) is a very popular creative technique, because of its effectiveness for generating high-quality business ideas. SCAMPER allows you to apply most common modifications to the product or process and create new business ideas.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Get in a habit of listing characteristics of a business or a process and thinking about how to challenge them. Using the Transformer technique, you will be able to transform your existing business or find an idea for a new successful business. The best idea creators constantly challenge status quo, assumptions, rules and beliefs. Always ask, “How can I break this rule? What if I challenge this belief?”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Transformer A Transformer technique is very simple but will allow you to create very successful businesses by challenging the status quo. List rules and parameters of the business and then challenge them. Changing the rules may create an idea for a new successful business or a way to transform an existing one.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“The Transformer and SCAMPER techniques are proven to be invaluable for creating successful business ideas. These two techniques can help you generate a lot of great ideas necessary to create a profitable business, effective process or popular product.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Don’t strive to create perfect ideas, strive to create many ideas. They can always be improved later.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“A high-performance state is a state in which the creative brain works most effectively. I highly recommend getting into a high-performance state whenever you need to generate ideas. This state will do magic with your ability to create successful business ideas.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“To get into a high-performance state, you need to become simultaneously relaxed, excited, lively, open and confident. When these 5 states are combined, their individual effects on performance increase many times.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“The law of attraction says, “You get what you think about, because your subconscious draws actions, thoughts and events to your life based on the program you set.” Let’s see how it works. Every time you imagine that you already achieved a goal, your subconscious receives a task, “Please make my dream a reality.” When you visualize your desire often, your creative brain thinks about potential ideas and solutions actively. Eventually you get necessary answers and make your dream a reality. Draw a picture of your goal and hang it near your desk or bed. Every time you look at it imagine as vividly as possible that you have already achieved your dream. Your subconscious will get activated and will think about ways to make the picture from your imagination a reality. You can be sure that one day your goal will be achieved, no matter how big it is. The law of attraction is one of the most effective techniques that exist not only for generating ideas but also for achieving goals. Use it for small goals that are achievable within a week, use it for average goals that are achievable within a month, and use it for huge strategic goals that you want to achieve within a decade. You can use the law of attraction as many times as you want and every time it will bring you whatever you ask for. Visualization works perfectly in combination with the “Think and Rest” technique. Remember also that to make your subconscious think actively you need to have a burning desire to find a solution and a 100% confidence that you will generate great ideas.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Memory experts have discovered that people don’t remember ideas or facts, they only remember pictures. So, if you want to remember an idea, you have to associate it with a picture in your imagination.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Finally, when you have many ideas on paper you can easily switch between them. Each idea can be modified or combined with other ideas to create new ideas.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Always write down your ideas! Write each idea down as soon as it comes to your head or they will go as quickly as they came. Write down the idea no matter when and where it came.” Capturing ideas has several benefits: Firstly, the ideas are saved and can be used later. For any successful business ideas creator, not writing down an idea looks even more ridiculous than burning $100 bills with a lighter. Ideas are treasures and should always be saved. Secondly, writing down an idea sends a signal to your subconscious mind, “Thank you very much for generating this wonderful idea. I highly appreciate what you do for me. Please generate more ideas.” If the subconscious mind feels appreciated, it will work harder and generate even more wonderful ideas for you.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“The world’s greatest thinkers have an insatiable curiosity and actively seek new experiences that can increase the amount of their creative constructor pieces. They travel, make new acquaintances, try various hobbies, attend conferences and seminars, and read books, magazines and blogs.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“To create successful ideas and find profitable business niches, challenge the status quo, look at the problem from different angles and make it your mantra: “Think differently.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Don’t strive to create the most original ideas, strive to create the best products and services on the market. Learn and copy great ideas as much as possible. It is essential for creating excellent ideas and your success in business.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“When you want to generate a successful business idea, simply concentrate your attention on your problem and a random idea. The subconscious mind will deal with creating combinations and modifications.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“The best idea creators know: To generate a successful idea, you need to give the subconscious full freedom and generate many ideas, no matter how crazy, controversial or unrealistic. However, to be able to generate them you need to give your brain a direction: define an idea quota, deadline, resources and most importantly describe a task as specifically as possible.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“To become a world-class ideas creator, remember the most important equation in creativity: quantity equals quality.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Working on several problems simultaneously is one of the most powerful creativity techniques and will significantly increase productivity of your subconscious mind during the incubation period.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Secondly, after you stop thinking about the problem consciously, the subconscious will continue thinking about it 24/7. Your super-fast creative mind will process millions of thoughts and give you ideas while you are on a walk, taking a shower or sleeping. The subconscious mind is responsible for most original and successful ideas that you create. Once the subconscious generates an idea for you, write it down no matter where you are and what time of the day it is. Finally, think about your task occasionally for 2 to 5 minutes. During this time you will not only generate fresh ideas but will also reactivate your creative mind and make it think intensively while you are not consciously thinking about the problem. The Think and Rest technique will help you generate successful business ideas in 100% of cases. If after using this technique a great idea didn’t come to you, it means that either not enough time has passed or that you don’t have enough raw materials to create an idea from and need to do more research. Think and Rest is a strategy that most effectively activates the thinking process in the brain. To become as effective at generating successful business ideas as possible, use Think and Rest consciously. The best innovators and thinkers in the world use this strategy daily.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

“Think and Rest is an incredibly effective thinking technique that will allow you to produce successful business ideas with little effort. Firstly, think about the problem you want to solve as hard as you can for 30 minutes, 60 minutes or several hours and write down all the ideas that come to your head, no matter how crazy. During this initial thinking stage you not only generate ideas but also let your subconscious mind know which ideas you need.”
― Andrii Sedniev, The Business Idea Factory: A World-Class System for Creating Successful Business Ideas