The soft edge Quotes

“Of course it’s pointless to argue whether hard or soft, yin or yang, Mars or Venus, is superior. Both are always needed.”
― Rich Karlgaard, The Soft Edge: Where Great Companies Find Lasting Success

“To these left-brained business titans, the soft edge looks like a realm of artists, idealists, hippies, poets, shrinks, and do-gooders.”
― Rich Karlgaard, The Soft Edge: Where Great Companies Find Lasting Success

“Companies that develop trust have a recruiting advantage. They have a retention advantage and a productivity advantage.”
― Rich Karlgaard, The Soft Edge: Where Great Companies Find Lasting Success

“You can’t outsource the narrative of your company.”
― Rich Karlgaard, The Soft Edge: Where Great Companies Find Lasting Success

“Innovative cultures are safe environments for honest inquiries.”
― Rich Karlgaard, The Soft Edge: Where Great Companies Find Lasting Success

“trust underpins innovation by facilitating learning and experimentation.”
― Rich Karlgaard, The Soft Edge: Where Great Companies Find Lasting Success

“Absent a viable strategy, you’re in the process of going out of business.”
― Rich Karlgaard, The Soft Edge: Where Great Companies Find Lasting Success