Rule #1 Quotes

“even supposing knowledge to be easily attainable, more people would be content to be ignorant than would take even a little trouble to acquire it.”
― Phil Town, Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week

“If you were to ask me which of the Big Five is the most important number, I’d tell you to go to ROIC first. If a business doesn’t have a healthy ROIC—above 10 percent per year on average for the last ten years—move on to another business.”
― Phil Town, Rule #1: The Simple Strategy for Getting Rich--in Only 15 Minutes a Week!

“Return on investment capital (ROIC) is the rate of return a business makes on the cash it invests in itself every year.”
― Phil Town, Rule #1: The Simple Strategy for Getting Rich--in Only 15 Minutes a Week!

“Yeah! American Classic Voyages, Carnival Corporation, Royal Caribbean, and Vail Resorts seem like they might be in the ballpark. But there are also other interesting companies on the list: Blockbuster is where I get videos;”
― Phil Town, Rule #1: The Simple Strategy for Getting Rich--in Only 15 Minutes a Week!

“Get knocked down seven times. Get up eight times. —JAPANESE PROVERB”
― Phil Town, Rule #1: The Simple Strategy for Getting Rich--in Only 15 Minutes a Week!

“There are only two rules of investing: Rule #1: Don’t lose money…and Rule #2: Don’t forget Rule #1.”
― Phil Town, Rule #1: The Simple Strategy for Getting Rich--in Only 15 Minutes a Week!