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Conversations That Sell: Collaborate with Buyers and Make Every Conversation Count Conversations That Sell: Collaborate with Buyers and Make Every Conversation Count by Nancy Bleeke
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“No matter what you are doing, a system gives you consistency, reliability, repeatability, and confidence in the outcome.”
Nancy Bleeke, Conversations That Sell: Collaborate with Buyers and Make Every Conversation Count
“To collaborate and involve your buyers as much as possible in e-relationship sales, focus on making your messages concise, include questions to involve Them, share specific examples, support information with documentation, reference and recap previous messages, and identify clear action items and timelines.”
Nancy Bleeke, Conversations That Sell: Collaborate with Buyers and Make Every Conversation Count
“What’s more, the ripple effect of winning extends beyond the Win3. There are additional stakeholders who also win. These include the buyer’s company, your company’s shareholders, others in your company who build the product and deliver the service you sell, or those who simply keep their jobs because your sales contribute to the company’s bottom line. You can even add your personal stakeholders, including family and friends, because your well-being and financial success affect them, too. When a collaborative sale is made, and the buyer’s POWNs are addressed, it’s a string of wins all around.”
Nancy Bleeke, Conversations That Sell: Collaborate with Buyers and Make Every Conversation Count
“Your solution may lead to less stress, healthier relationships, an improved quality of life, a more organized lifestyle or home, or a better work-life balance.”
Nancy Bleeke, Conversations That Sell: Collaborate with Buyers and Make Every Conversation Count
“The single greatest contributor (53 percent) to customer loyalty was sales experience. This led to their reps being able to offer them unique perspectives, educate them, and help them to reduce risk and make tough choices. Notice that it’s nothing about the product, service, or price.”
Nancy Bleeke, Conversations That Sell: Collaborate with Buyers and Make Every Conversation Count