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American Wine Economics: An Exploration of the U.S. Wine Industry American Wine Economics: An Exploration of the U.S. Wine Industry by James Thornton
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“A decrease in the amount of time required to search for a wine product lowers the opportunity cost of choosing to purchase it, and therefore gives wine consumers an economic incentive to buy more of it.”
James Thornton, American Wine Economics: An Exploration of the U.S. Wine Industry
“WINE FIRMS A wine firm is an entity that produces and sells wine.”
James Thornton, American Wine Economics: An Exploration of the U.S. Wine Industry
“This means that thousands of wine firms must compete to sell their products through a relatively small number of highly concentrated distributors.”
James Thornton, American Wine Economics: An Exploration of the U.S. Wine Industry
“Ninety percent of wine produced in the United States is sold to retailers and consumers through distributors,”
James Thornton, American Wine Economics: An Exploration of the U.S. Wine Industry
“One hundred million Americans drink wine. About eleven million of these do so daily, and another forty-five million imbibe at least once a week. Per capita wine consumption has increased each year since 1994, even during the severe recession of 2007–9. Total wine consumption in the United States is now higher than in any other country in the world, but per capita consumption still lags behind thirty-two other wine-consuming nations, which suggests that there is plenty of room for the industry to grow in the future.”
James Thornton, American Wine Economics: An Exploration of the U.S. Wine Industry